CRM Features
How to use StoreCensus's built-in CRM: pipeline statuses, star ratings, notes, and filtering by CRM data to manage your outreach.
StoreCensus includes a lightweight built-in CRM to help you track your outreach and organize your pipeline without leaving the platform.
CRM Status
Assign a pipeline status to any store to track where it is in your outreach:
| Status | When to Use |
|---|---|
| Contacted | You've reached out to this store |
| Replied | They've responded to your outreach |
| Negotiating | Active conversation / proposal stage |
| Closed | Deal won - they became a customer |
| Rejected | They declined or are not a fit |
How to set status:
- In the store detail panel → CRM section → Status dropdown.
- Via the row action menu in the data grid (quick-set without opening detail).
Star Ratings
Rate any store from 1 to 5 stars to indicate lead quality or priority:
- 1 star - Low priority / poor fit
- 2 stars - Below average
- 3 stars - Average / worth monitoring
- 4 stars - Good fit / high priority
- 5 stars - Excellent fit / top priority
How to rate:
- In the store detail panel → CRM section → click a star.
- Via the row action menu in the data grid.
Notes
Add free-text notes to any store to log context, call summaries, objections, or next steps.
- How to add: Store detail panel → CRM section → Notes field → type and save.
- Visibility: Notes are visible to all team members with
share_crmpermission enabled. - Filter: Use the CRM filter "Has Note" toggle to find stores with notes.
CRM Filtering
Use the CRM section in the filter panel to filter the entire data grid by your CRM data:
- Filter by one or more statuses (e.g., show only "Replied" stores)
- Filter by lists
- Filter by star rating (e.g., show only 4–5 star stores)
- Filter by whether a note exists
Note: CRM filters require clicking the Apply Filters button - they do not update live.
CRM Data in Exports
When exporting, CRM data can be included as columns in the CSV:
- CRM Status
- CRM Rating
- Notes
- List Membership
Recommended CRM Workflow
- Discover stores using filters → add promising ones to a List.
- Rate each store (1–5 stars) based on fit and revenue.
- Unlock contact info and decision makers for 4–5 star stores.
- Reach out and set status to "Contacted".
- Update status as conversations progress (Replied → Negotiating → Closed/Rejected).
- Add notes after each interaction to keep context fresh.
- Filter by status to focus your daily work (e.g., "show me all Replied stores").
Next
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