StoreCensus

Shopify App Statistics & Market Data

Real-time Shopify app installation data based on tracking 2,536,714+ active stores. Updated weekly with current install counts, growth trends, and market share analysis.

Last updated: December 29, 20252,536,714 stores tracked8,201+ apps analyzed

Shopify App Ecosystem: Key Statistics

StoreCensus tracks 8,201+ apps across 2.6 million active Shopify stores, detecting over 16.3 million total app installations. The average Shopify store runs 6.4 apps, though this varies significantly by merchant maturity and revenue scale. Notably, 18% of stores operate with zero third-party apps, relying solely on Shopify's native features, while 12% run 10 or more apps in complex, specialized tech stacks. This distribution reveals a bifurcated ecosystem where simple stores stay lean while scaling merchants build sophisticated app portfolios.

Browse Statistics

Top 5 Most Popular Apps

View all โ†’
RankAppCategoryInstalls90-Day Trend
#1Quik โ€‘ Quick / Bulk Order PageCart customization798,334+16.8%
#2Klaviyo ReviewsProduct reviews575,971+9.9%
#3Judge.me Product Reviews AppProduct reviews523,663+19.9%
#4Klaviyo: Email Marketing & SMSEmail marketing426,806+12.0%
#5ShopMate - AI Sales AssistantUnknown423,168+0.0%

App Installs by Category

Product reviews and Cart customization dominate the Shopify app ecosystem, together accounting for over 2,326,017 installations. These categories reflect merchants' core priorities: building trust through social proof and driving repeat purchases through owned marketing channels rather than paid advertising.

CategoryTotal InstallsTop AppMarket Share
Product reviews1,372,963Klaviyo Reviews8.4%
Cart customization953,054Quik โ€‘ Quick / Bulk Order Page5.9%
Email marketing920,628Klaviyo: Email Marketing & SMS5.7%
Discounts611,820Amai Bulk Discount Codes3.8%
Badges and icons565,183Ample: Chat Button Menu3.5%

Key Findings from Our Data

Product reviews dominate. Over 1,372,963 installations make it the most adopted category in the ecosystem, representing 8% of all app installs.

Cart customization drives retention. With 953,054 installs, merchants prioritize owned marketing channels over paid advertising for measurable ROI.

The long tail is real. The top 100 apps account for just 34% of total installsโ€”thousands of niche apps serve specialized vertical needs, from print-on-demand to wholesale B2B functionality.

Power users stack deep. Stores with 10+ apps installed (12% of the ecosystem) generate disproportionate value for app developers, often running specialized combinations for inventory, fulfillment, marketing, and customer service.

Churn is constant. Approximately 2.8% of all app installations change each month as merchants optimize their stacks, representing over 456,033 monthly install/uninstall events across the ecosystem.

๐Ÿ“Š How We Collect This Data

StoreCensus tracks 2,536,714+ active Shopify stores through continuous storefront signature analysis. Unlike the Shopify App Store which shows historical download counts, we measure current active installationsโ€”apps that merchants are actually using today.

Our methodology detects app installations through multiple data points including JavaScript signatures, API calls, and HTML markers. We update all statistics weekly, providing the most accurate real-time view of the Shopify app ecosystem available anywhere.

2,536,714+
Stores Tracked
10,000+
Apps Analyzed
Weekly
Update Frequency

Who Uses This Data?

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App Developers

Benchmark your app against competitors, identify market opportunities, and track your growth relative to category leaders.

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Agencies

Recommend proven apps to clients with confidence. Use market share data to justify technology decisions and build reliable tech stacks.

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Investors

Analyze the Shopify ecosystem for investment opportunities. Track app growth trends and identify emerging category leaders.

Need Deeper Insights?

Access detailed store-level data, build targeted prospect lists, and get custom reports on any app or category in the Shopify ecosystem.