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UTM tracking Shopify Apps

Enhance your Shopify store with the best UTM tracking apps. Get insights on features, pricing, and user reviews for 2026.

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We've analyzed thousands of utm tracking apps to identify the top performers based on ratings and install counts.

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Integrate Google Analytics 4 and Google Ads effortlessly. Save your time and energy for your store. Effortlessly connect your store to Google Analytics 4 and Google Ads with Trackywise. Our app prioritizes ease of use with a streamlined setup process. Get quality data tracking and clear reporting to optimize your marketing campaigns. Focus on what matters most - growing your business. Effortlessly connect your store to Google Analytics 4 and Google Ads with Trackywise. Our app prioritizes ease of use with a streamlined setup process. Get quality data tracking and clear reporting to optimize your marketing campaigns. Focus on what matters most - growing your business. more Seamless GA4 and Google Ads Ecommerce Integration - no coding required. Configure recommended GA4 account settings with the click of a button. Key ecommerce events including purchase and refund. Add recommended custom dimensions, metrics and audiences with one click. Works with Checkout, Thank you and Order Status Extensibility.

0.0(Reviews)

TrueROAS tracks your store orders and attributes results to the correct Meta/Google/TikTok ad. Never miss an order again. Know exactly where your revenue came from. Leverage True Data to save ad spend and gain an extreme competitive advantage. Data updates frequently so you can scale fast and predictably while being GDPR compliant, then track your profits for your ads and send the data back via conversion api and enhanced conversions to optimize ads passively. Never miss an order again. Know exactly where your revenue came from. Leverage True Data to save ad spend and gain an extreme competitive advantage. Data updates frequently so you can scale fast and predictably while being GDPR compliant, then track your profits for your ads and send the data back via conversion api and enhanced conversions to optimize ads passively. more AI Ad Tracking & Attribution Customer Journeys for each order Creative Breakdown Ads Manager for all ad platforms Profit Tracking

4.8(Reviews)

Instantly track 15 cloud-mode events, 17 product properties & 19 user traits and into Twilio Segment Littledata connects your Shopify store with Twilio Segment, a leading Customer Data Platform (CDP), tracking full ecommerce and customer event data. Littledata automatically sends accurate Shopify data to Segment, enabling you to push that data to any of the device-mode or cloud-mode destinations that Segment supports. Littledata connects your Shopify store with Twilio Segment, a leading Customer Data Platform (CDP), tracking full ecommerce and customer event data. Littledata automatically sends accurate Shopify data to Segment, enabling you to push that data to any of the device-mode or cloud-mode destinations that Segment supports. more Server-side tracking revenue to match your revenue with Shopify No-code setup of a complete ecommerce schema Capture every customer touch point, including checkout steps and post-purchase Push customer and marketing data to any Twilio Segment destination Built for data experts - making it ridiculously easy to get accurate data

4.9(Reviews)

Enhance your server side data quality, fix attribution issues and multi-channel attribution reports. Improve Meta & TikTok ads performance with the power of conversion tracking software. Install multiple Facebook Pixels/ Meta Pixels/ Instagram Pixels with accuracy. Avoid conversion tracking issues & bypass iOS 14 restrictions with Facebook or Meta server-side event tracking (Conversion API). UpStack's native server-side pixel stitches lost click IDs & session data, improving attribution & driving ROAS & CPAs. Enjoy advanced matching on Facebook Pixels for effective ad targeting. Improve Meta & TikTok ads performance with the power of conversion tracking software. Install multiple Facebook Pixels/ Meta Pixels/ Instagram Pixels with accuracy. Avoid conversion tracking issues & bypass iOS 14 restrictions with Facebook or Meta server-side event tracking (Conversion API). UpStack's native server-side pixel stitches lost click IDs & session data, improving attribution & driving ROAS & CPAs. Enjoy advanced matching on Facebook Pixels for effective ad targeting. more Upstack Pixel: Supports Facebook, Instagram, TikTok, Google, Klaviyo, and More Advanced Analytics: All Events - Purchase, Add to Cart, Begin Checkout on Pixels Klaviyo Server-Side Pixel Integration: More Abandonment Flow Segments & ROI Unlimited Facebook, Meta Pixels, & TikTok Pixels: Unlimited Conversion Tracking Fast No-Code Setup: Pixel & Conversion Tracking Elevates Your Campaigns

4.1(Reviews)

Connect your store to your analytics and marketing tools in minutes. Vendo is a data integration platform that helps you connect your Shopify store with your marketing and analytics tools. With Vendo, you track website data, improve your tracking accuracy with first-party cookie, capture of UTMs and click IDs, and link anonymous visitor data to customer profiles. Vendo also sync customer and order data and deploy website widgets with one click, all without writing any code. Vendo integrates with Mixpanel, OneSignal, BigQuery, Segment, and Customer.io. Vendo is a data integration platform that helps you connect your Shopify store with your marketing and analytics tools. With Vendo, you track website data, improve your tracking accuracy with first-party cookie, capture of UTMs and click IDs, and link anonymous visitor data to customer profiles. Vendo also sync customer and order data and deploy website widgets with one click, all without writing any code. Vendo integrates with Mixpanel, OneSignal, BigQuery, Segment, and Customer.io. more Client and server-side tracking across storefront and checkout Cookieless tracking with improved anonymous user identification Unified customer profiles across sessions, devices, and backend data. 1st party UTMs and ad click IDs retention for accurate attribution Free historical data syncs available for all destinations.

5.0(Reviews)

The unified commerce layer for DTC — one customer, one profile, every channel. vyg.ai is the unified commerce layer for Shopify brands — one profile per customer, built from every order, conversation, and on-site signal. Orders, checkouts, SMS and email conversations, browsing behavior: all of it collapses into a single customer timeline instead of a dozen disconnected tools. Install once to connect your store, and get high-converting SMS cart recovery running immediately — with the full unified commerce platform live underneath it from day one. vyg.ai is the unified commerce layer for Shopify brands — one profile per customer, built from every order, conversation, and on-site signal. Orders, checkouts, SMS and email conversations, browsing behavior: all of it collapses into a single customer timeline instead of a dozen disconnected tools. Install once to connect your store, and get high-converting SMS cart recovery running immediately — with the full unified commerce platform live underneath it from day one. more One unified customer profile — orders, conversations, on-site behavior Automatic identity matching — no manual lists or CSV exports Query your data programmatically via the vyg.ai MCP Read-only by design — never writes to your customers or orders Live agents and programmatic SMS across the full customer journey

4.9(Reviews)

Transform Your Ecommerce Marketing and Advertising with AI-Driven Analytics Maximize your marketing impact with Wordego. Our AI-driven platform segments your visitors in real-time into Gold, Silver, Bronze and Copper categories based on their customer value, enabling you to tailor your marketing and advertising strategies with precision. By identifying the customer value of each visitor, Wordego allows you to focus your efforts on those with the highest potential, boosting revenue and cutting advertising costs, making every marketing dollar work harder for your success. Maximize your marketing impact with Wordego. Our AI-driven platform segments your visitors in real-time into Gold, Silver, Bronze and Copper categories based on their customer value, enabling you to tailor your marketing and advertising strategies with precision. By identifying the customer value of each visitor, Wordego allows you to focus your efforts on those with the highest potential, boosting revenue and cutting advertising costs, making every marketing dollar work harder for your success. more Segment Users with AI: Categorize visitors in real-time based on customer value. Boost Conversion: Focus marketing efforts on visitors most likely to convert. Optimize Ad Spend: Target high-value segments to reduce ad expenses efficiently. Reduce Costs: Decrease marketing spend while increasing overall efficiency. Maximize ROI: Drive superior results with AI-powered marketing strategies.

5.0(Reviews)

Precise, customizable reports and data exports. All your data, in any format, automatically! Take advantage of all the hidden data stored in Shopify with custom reports and data file exports that give you complete control of formatting, filters and calculations. Metafields, line item properties, transactions, payouts and more! Automatically send relevant data to other systems, vendors, warehouses and staff using email or SFTP, or save it securely in the app. Our top not support team is always standing by to make sure your report is just right, just reach out by phone, email or chat! Take advantage of all the hidden data stored in Shopify with custom reports and data file exports that give you complete control of formatting, filters and calculations. Metafields, line item properties, transactions, payouts and more! Automatically send relevant data to other systems, vendors, warehouses and staff using email or SFTP, or save it securely in the app. Our top not support team is always standing by to make sure your report is just right, just reach out by phone, email or chat! more Intuitive report editor makes it easy to find data and build custom layouts Dozens of starter reports to run or customize to your needs Excel, CSV, Text and even XML support, with scheduling by email and SFTP Works with ALL your data, including metafields, line item properties and more Extended Liquid support for simple or complex custom calculations and filters

4.9(Reviews)

From side hustle to full time success. Built by industry experts and refined by AI, Sirge is the platform to grow your e-commerce brand. We give you easy-to-do tasks through our growth hub, help you make smart choices with clear info, and teach you how to build a great online store with our reports. Sign Up Now to start your journey towards e-commerce success! Built by industry experts and refined by AI, Sirge is the platform to grow your e-commerce brand. We give you easy-to-do tasks through our growth hub, help you make smart choices with clear info, and teach you how to build a great online store with our reports. Sign Up Now to start your journey towards e-commerce success! more Growth Hub: easy steps you can take today to grow your store Link Tracking: know where every order came Ad Tracking: track your ads to help you spend smarter Report Card: helping you see what’s working and what needs fixing

3.7(Reviews)

Optimize ads via Pixel tracking on Facebook, Meta, TikTok, Snapchat — boost COD capture effectively. Stay ahead of tracking changes and capture every conversion effortlessly with Zotek. Track unlimited pixels on multiple platforms — Facebook (Meta), TikTok & Snapchat to boost ROAS and scale your store confidently. Leverage Conversion API to bypass iOS 14 limits and ensure precise attribution across all of your ad campaigns. Access real-time reports, UTM insights, and advanced event data for smarter, data-driven decisions. Support GDPR compliance. Setup takes just 2 minutes - no coding needed! Stay ahead of tracking changes and capture every conversion effortlessly with Zotek. Track unlimited pixels on multiple platforms — Facebook (Meta), TikTok & Snapchat to boost ROAS and scale your store confidently. Leverage Conversion API to bypass iOS 14 limits and ensure precise attribution across all of your ad campaigns. Access real-time reports, UTM insights, and advanced event data for smarter, data-driven decisions. Support GDPR compliance. Setup takes just 2 minutes - no coding needed! more Track accurate pixel events with Conversions API for TikTok, Meta & Snapchat ads Integrate server-side tracking to bypass iOS 14 & ad blockers for complete data Track Facebook pixel & TikTok pixel with real-time UTM attribution to boost ROAS Auto-sync Facebook & TikTok catalogs for up-to-date data Product feed. Identify best sellers to improve retargeting with Product Analytics feature.

5.0(Reviews)

Use Zegsu's Short Link - URL Shortener to shorten long URLs to short links with your custom domain. The Short Link - URL Shortener app is a game changer for store owners seeking a cleaner online presence. Transforming long, complex URLs into concise, memorable ones, it enhances the sharability of product pages on social platforms, thereby boosting traffic. Ideal for all merchants, especially those frequently advertising or collaborating with influencers. The app’s tracking function is also crucial, offering insights on click origins, which informs marketing strategy. The Short Link - URL Shortener app is a game changer for store owners seeking a cleaner online presence. Transforming long, complex URLs into concise, memorable ones, it enhances the sharability of product pages on social platforms, thereby boosting traffic. Ideal for all merchants, especially those frequently advertising or collaborating with influencers. The app’s tracking function is also crucial, offering insights on click origins, which informs marketing strategy. more Shorten URLs: Transform lengthy, complex links into share-friendly, concise URLs Domain Name: Maintain your brand integrity with domain-specific short URLs Social Sharing: Enhanced URL format ideal for influencer marketing Detailed Click Analytics: Gain actionable insights with real-time link tracking Marketing Optimization: Strategise with precise location and click data

3.0(Reviews)

Optimize Ads & enhance tracking with Facebook Conversion API, Tiktok Pixel, Google Ads Conversions With OnePixel, you can run more effective ad campaigns & maximize ROAS thanks to precise pixel tracking. Within clicks, seamlessly set up, install & manage as many pixels as you want from Facebook, TikTok, Google, Snapchat, Twitter, Microsoft, and Pinterest. Plus, our Conversion-API tracking even empowers you to bypass iOS 14 & ad blockers so you won’t miss any piece of data! OnePixel also saves you a bunch of time by creating highly-segmented Facebook ad audience lists instantly With OnePixel, you can run more effective ad campaigns & maximize ROAS thanks to precise pixel tracking. Within clicks, seamlessly set up, install & manage as many pixels as you want from Facebook, TikTok, Google, Snapchat, Twitter, Microsoft, and Pinterest. Plus, our Conversion-API tracking even empowers you to bypass iOS 14 & ad blockers so you won’t miss any piece of data! OnePixel also saves you a bunch of time by creating highly-segmented Facebook ad audience lists instantly more Add multiple pixels to your website without coding and account connection Bypass iOS 14 & ad blocks with conversion-API for Facebook, TikTok, Google Ads Easily switch between product & variant ID to send with events for effective ads Apply Web Pixel Extension for precise event tracking to improve ad performance Pixel tracking events: ViewContent,AddToCart,AddPaymentInfo,Checkout,Purchase...

4.4(Reviews)

Track Multi Facebook/Meta Pixel, TikTok Pixel, and Google Ads Conversion Tag with API integration Delta Pixel enables accurate and reliable tracking across major ad platforms including Facebook (Meta) Pixel, TikTok Pixel, and Google Ads Conversion Tags. The app supports server-side tracking via Conversion API, allowing merchants to maintain data accuracy even with privacy updates such as iOS 14+. Designed for merchants who use multiple advertising channels, it helps ensure that key customer actions are captured and shared with their ad platforms for better attribution and campaign insights. Delta Pixel enables accurate and reliable tracking across major ad platforms including Facebook (Meta) Pixel, TikTok Pixel, and Google Ads Conversion Tags. The app supports server-side tracking via Conversion API, allowing merchants to maintain data accuracy even with privacy updates such as iOS 14+. Designed for merchants who use multiple advertising channels, it helps ensure that key customer actions are captured and shared with their ad platforms for better attribution and campaign insights. more Track Facebook Pixel, Meta Pixel, TikTok Pixel, Google Ads Conversion Tracking Enhanced Meta, TikTok & Google tracking via Conversion API bypass Real-time analytics with UTM parameters for ROAS optimization insights Optimize ROAS with a real-time UTM attribution report that tracks every ad Speed up learning phase with smart data from Facebook, Tiktok pixel and CAPI

4.8(Reviews)

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About UTM tracking Apps for Shopify

UTM tracking apps are essential tools for Shopify merchants looking to enhance their store's functionality and improve customer experience. These specialized applications help store owners streamline operations, increase sales, and provide better service to their customers.

When choosing a utm tracking app for your Shopify store, consider factors such as features, pricing, customer support, and compatibility with your theme and other apps. Reading reviews from other merchants can also provide valuable insights into the app's performance and reliability.

The apps listed on this page represent some of the best utm tracking solutions available in the Shopify App Store. Each has been selected based on its functionality, user ratings, and overall value for Shopify merchants.