Littledata ‑ The Data Layer
Server-side tracking of customers and revenue to Google, Meta and Klaviyo boosts performance Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same abandonment flows by identifying opted-in customers. For Google, get a tracking upgrade over Google & YouTube app, with Enhanced Conversions. Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same abandonment flows by identifying opted-in customers. For Google, get a tracking upgrade over Google & YouTube app, with Enhanced Conversions. more Increase abandoned cart flows revenue in Klaviyo with improved flow triggers Enhanced Conversions for customer matching and lower CAC in Google Ads Improved Event Match Quality Score in Meta Conversions API Power up Google Analytics (GA4), tracking checkout steps and recurring orders Built for data experts - making it ridiculously easy to get accurate data
Find Shopify Stores Using Littledata ‑ The Data Layer
Discover which Shopify stores are using this app. Filter by revenue, industry, location, and more.
Key Features
- Advanced analytics capabilities
- Advanced marketing capabilities
- Advanced customer capabilities
Shopify App Installs
Pricing Plans
Flex
$0.35 per Shopify order tracked, Accurate tracking of customer events, Email and chat support
Standard
Up to 1,500 orders/month, Accurate tracking of customer events, Marketing attribution boost, Email and chat support
Choose PlanPro
Up to 8,000 orders/month, Accurate tracking of customer events, Marketing attribution boost, Private webinars, Priority support
Choose PlanPlus
Up to 50,000 orders/month, Managed onboarding, Analytics training, Multiple country stores, Guaranteed uptime, Headless tracking
Choose PlanFrequently Asked Questions
What is Littledata ‑ The Data Layer?
Server-side tracking of customers and revenue to Google, Meta and Klaviyo boosts performance Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same abandonment flows by identifying opted-in customers. For Google, get a tracking upgrade over Google & YouTube app, with Enhanced Conversions. Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same abandonment flows by identifying opted-in customers. For Google, get a tracking upgrade over Google & YouTube app, with Enhanced Conversions. more Increase abandoned cart flows revenue in Klaviyo with improved flow triggers Enhanced Conversions for customer matching and lower CAC in Google Ads Improved Event Match Quality Score in Meta Conversions API Power up Google Analytics (GA4), tracking checkout steps and recurring orders Built for data experts - making it ridiculously easy to get accurate data
How much does Littledata ‑ The Data Layer cost?
Littledata ‑ The Data Layer offers multiple pricing tiers to fit different business needs: Flex: Free, Standard: $99 / month or $950/year and save 20%, Pro: $249 / month or $2,390/year and save 20%, Plus: $600 / month or $5,760/year and save 20%. Free trial available: 30-day free trial.
Is Littledata ‑ The Data Layer easy to set up?
Yes, Littledata ‑ The Data Layer is designed to be user-friendly and easy to set up. The app integrates seamlessly with your Shopify store, and most users can get started within minutes.
Customer Reviews
The best Shopify tracking out there for GA4 and really pleased with the Ads integration. Support is always excellent and detailed. Many thanks!
Using LittleData has been instrumental for our business success. The team at LittleData is extremely intuitive when it comes to understanding our business objectives and working alongside our digital team to ensure we are making informed data-driven decisions that will move the needle. In addition to being a great partner that helps us optimize marketing strategies and understand overall consumer behavior on our website, the team (David + Ross) are absolutely fantastic to work with. Show more
Cornelia is the best! The optimization of the tracking in GA4 was really good for the data analysis at the company Show more
Great customer service! I really appreciate being able to speak with a real person who takes the time to research my issue and provide thoughtful recommendations or clarifications. The prompt response and attention to detail was helpful. Show more
Great app and support team. The tracking is superb! Show more
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