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Custom rules Shopify Apps

Enhance your Shopify store with the best Custom rules apps. Get insights on features, pricing, and user reviews for 2026.

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We've analyzed thousands of custom rules apps to identify the top performers based on ratings and install counts.

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Smart Flow: post-purchase upsells, one-click setup, templates, analytics, bundles set up in minutes! Integrated seamless post-purchase upsells. Smart Flow offers easy setup, custom designs, premade templates, one-click upsells, and detailed analytics. Enhance your strategy with A/B testing, personalized offers, and thank you page deals. Great for Shopify users wanting to maximize sales, reduce cart abandonment, improve customer satisfaction, drive repeat purchases, track performance, optimize campaigns, and enhance the overall shopping experience effortlessly. Smart Flow helps you succeed. Integrated seamless post-purchase upsells. Smart Flow offers easy setup, custom designs, premade templates, one-click upsells, and detailed analytics. Enhance your strategy with A/B testing, personalized offers, and thank you page deals. Great for Shopify users wanting to maximize sales, reduce cart abandonment, improve customer satisfaction, drive repeat purchases, track performance, optimize campaigns, and enhance the overall shopping experience effortlessly. Smart Flow helps you succeed. more Design custom upsells w/ drag & drop builder & ready-to-use responsive templates Target offers using product data, customer info & purchase data for max impact Add timers, quantity limits & variant pickers to create urgency & flexibility Track performance w/ detailed analytics on conversions & revenue per funnel Customize shipping rates & display rules to match your exact business needs

5.0(Reviews)

Supercharge AOV and Revenue with Pre and Post Purchase One-Click Upsells. Inspire your customers to add related products/accessories across Product page, Cart and Thank you pages, and increase units per transaction. On Shopify Plus? You can supercharge your Checkout page with upsells and progress bar. Watch incremental revenue grow with our real-time analytics and fine tune your offers by A/B testing across customer journey. Inspire your customers to add related products/accessories across Product page, Cart and Thank you pages, and increase units per transaction. On Shopify Plus? You can supercharge your Checkout page with upsells and progress bar. Watch incremental revenue grow with our real-time analytics and fine tune your offers by A/B testing across customer journey. more Create Post Purchase One-Click Upsells (single & multi-product) Upsell everywhere: Product page, Cart, Thank You page Supercharge Checkout page with upsells and more (Shopify Plus Exclusive) Customize Thank You & Order Status page: Upsells, Surveys & more Customizable Slide Cart, seamless branding driving high conversion rates

5.0(Reviews)

Upsell Cart App to Improve AOV - Discounts, Free Shipping, Cross Sell & Quick Slide Cart Upsell cart helps you highlight additional products to customers as they add items to their cart which may increase your AOV. Our Quick Upsell app helps you turn every cart into a bigger sale — all before checkout. With features like upsell cart, popup cart & mini cart drawer, you can show smart product suggestions and irresistible discounts right when shoppers are most likely to buy. The cart widget makes it easy to add pre-purchase offers without interrupting the shopping flow. Upsell cart helps you highlight additional products to customers as they add items to their cart which may increase your AOV. Our Quick Upsell app helps you turn every cart into a bigger sale — all before checkout. With features like upsell cart, popup cart & mini cart drawer, you can show smart product suggestions and irresistible discounts right when shoppers are most likely to buy. The cart widget makes it easy to add pre-purchase offers without interrupting the shopping flow. more One-click upsells in the mini cart or popup cart to encourage bigger orders. Custom discounts that work with Shopify’s multiple discount combinations Pre-purchase upsell offers based on what’s already in the cart. Rewards Progress Bar: Motivate customers to spend more by showing spending goals Product recommendations using Shopify’s AI or your own chosen items.

4.3(Reviews)

Easily create pre- and post-purchase upsell offers. Design customization helps increase conversion. With Upsell Hero you can set up and publish your offers manually or upsell on autopilot using our smart auto upsells technology, or both. In a single configuration, you can trigger the offer by specific collections or product variants and recommend multiple products. Pre-purchase offers are displayed as a highly converting mobile-first pop-up that you can customize to fit your store using in-app design builder. Multiple languages are supported. The app integrates well with popular page builders. With Upsell Hero you can set up and publish your offers manually or upsell on autopilot using our smart auto upsells technology, or both. In a single configuration, you can trigger the offer by specific collections or product variants and recommend multiple products. Pre-purchase offers are displayed as a highly converting mobile-first pop-up that you can customize to fit your store using in-app design builder. Multiple languages are supported. The app integrates well with popular page builders. more In-app offer design builder with multi-language support and live theme preview. Mobile-first upsell pop-up: fast and no code needed on install or uninstall. Smart auto upsells: frequently bought together, trending and best selling. In-cart and product page pop-up upsells. Collection and variant triggers. Post-purchase one click upsell with multi-language support and live preview.

5.0(Reviews)

Upsell Popup lets you improve revenue & Average order value Boost sales with Upsell Popup, the ultimate add to cart & checkout triggered popup app. Showcase frequently bought together products and boost cross-sells with timely, customisable popups for higher Average order value. Features include smart popup triggers, display frequency control, and mobile-friendly design to enhance your store’s shopping experience. Easy to set up and no coding required. Turn every cart into a bigger sales opportunity by increasing AOV. Boost sales with Upsell Popup, the ultimate add to cart & checkout triggered popup app. Showcase frequently bought together products and boost cross-sells with timely, customisable popups for higher Average order value. Features include smart popup triggers, display frequency control, and mobile-friendly design to enhance your store’s shopping experience. Easy to set up and no coding required. Turn every cart into a bigger sales opportunity by increasing AOV. more Add to Cart & Checkout Triggers – Instantly show popups on CTA click AI Recommendations - Suggest relevant products with AI to boost conversions Custom Discounts - Add discounts in popups to increase sales effectively Multi-language - Expand your reach and boost conversions with localised popups Fast & Optimized - Keep your store fast with a lightweight, efficient design

4.6(Reviews)

Upsell effectively using AI: Automate in-cart upsells, checkout upsells & bundles to boost sales. Upsell Wizard transforms your sales with AI-driven upselling and cross-selling. Master in-cart upselling, checkout upsells, and post-purchase offers with ease. Boost your average order value through strategic upsell funnels, offering discounted upsells and 'buy x get y' deals. Enjoy hassle-free setup as Upsell Wizard's AI automates compelling product suggestions and upsell opportunities. Perfect for smooth, intelligent upselling. Questions? Our US-based support team is here to help. Upsell Wizard transforms your sales with AI-driven upselling and cross-selling. Master in-cart upselling, checkout upsells, and post-purchase offers with ease. Boost your average order value through strategic upsell funnels, offering discounted upsells and 'buy x get y' deals. Enjoy hassle-free setup as Upsell Wizard's AI automates compelling product suggestions and upsell opportunities. Perfect for smooth, intelligent upselling. Questions? Our US-based support team is here to help. more Upsell and cross sell related products, different variants, and bundles. Trigger upsell offers with specific variants, products, tags or collections. Supports "buy X get Y" discounts and free products. Translate everything your customers see into the language of your choosing. Built to work with Shopify's native discount system & new post-purchase flows.

4.1(Reviews)

Add Upsell, Cross-Sell & Bundles in 8 Strategic Locations to Boost Sales, AOV & Conversions! Boost sales and increase AOV with the ultimate Shopify upsell and cross sell app. Show AI-powered product bundles, add-ons, upsell offers, and cross sell suggestions across 8+ high-converting locations - Product Page, Cart, Checkout, Post-Purchase, Thank You Page, and more. Easy to set up, fully customizable, and no coding needed. Match your brand’s look and feel with upsell widgets that convert. Start growing your Shopify store revenue today! Boost sales and increase AOV with the ultimate Shopify upsell and cross sell app. Show AI-powered product bundles, add-ons, upsell offers, and cross sell suggestions across 8+ high-converting locations - Product Page, Cart, Checkout, Post-Purchase, Thank You Page, and more. Easy to set up, fully customizable, and no coding needed. Match your brand’s look and feel with upsell widgets that convert. Start growing your Shopify store revenue today! more Product Page – Promote bestsellers, product bundles, and upsell add-ons. Cart & Pop-Ups – Trigger last-minute Shopify upsell offers in the Mini-Cart. Post-Purchase Page – Show one-click upsell and cross sell deals after checkout. Checkout Page – Boost AOV with high-value Shopify upsell offers before payment. Home & Collection Pages – Highlight bestsellers, upsell bundles, and cross sells

4.9(Reviews)

Frequently bought together cross-sell & post purchase upsell funnels, one click upsell & cart upsell Upsell.com (ReConvert): the essential upsell app to increase your AOV & conversion rate. Present targeted Shopify bundle, upsell & cross sell offers throughout the entire customer journey, from pre purchase upsale offers to post purchase upsell. Shopify magic: product page AI product recommendations, related products, frequently bought together & cart upsell. Use checkout upsell (Shopify Plus only) & one click upsell funnels to boost revenue from your post purchase funnel. Upsell.com (ReConvert): the essential upsell app to increase your AOV & conversion rate. Present targeted Shopify bundle, upsell & cross sell offers throughout the entire customer journey, from pre purchase upsale offers to post purchase upsell. Shopify magic: product page AI product recommendations, related products, frequently bought together & cart upsell. Use checkout upsell (Shopify Plus only) & one click upsell funnels to boost revenue from your post purchase funnel. more Product upsell, cart upsell, checkout upsell, post purchase upsell funnels Selleasy checkout blocks (Shopify Plus) upcart offers, cart upsells Monster upsell app: rebuy upsale, product recommendations Support Shopify Subscriptions Shopify bundles one click upsell (OCU upssel) Upsell funnel builder, upsell & cross-sell, frequently bought together up sell

4.8(Reviews)

This Black Friday,maximize sales by offering personalized items tailored to your customers behaviour Upselly is the ultimate upsell and addon items app for Shopify stores. With targeted upsell suggestions on the product page, you can increase your sales and revenue effortlessly. Upselly helps you create personalized offers based on customer behavior and purchase history, with both manual and automatic suggestions. Track upsell performance with analytics and reporting features to make data-driven decisions for your sales strategy. Get up and running with intuitive user interface in no time. Upselly is the ultimate upsell and addon items app for Shopify stores. With targeted upsell suggestions on the product page, you can increase your sales and revenue effortlessly. Upselly helps you create personalized offers based on customer behavior and purchase history, with both manual and automatic suggestions. Track upsell performance with analytics and reporting features to make data-driven decisions for your sales strategy. Get up and running with intuitive user interface in no time. more Automatically match the color of selected recommended product to your theme Display price and discounted price on the product page with recommended products Manual recommendations: fine-tune manually the recommendations for each product Cart page upsell

4.3(Reviews)

Certify, tokengate, print & mint your physical & digital works Grow your business with Verisart. Generate digital certification, bundle physical and digital sales, add tokengates and build loyalty. Fully customizable, discover how you can easily represent creators, sell digital collectibles and provide tokengated access. With built-in reporting and support for hot wallets, you're always in control. Be sure to check out our demo store for the full customer experience. Grow your business with Verisart. Generate digital certification, bundle physical and digital sales, add tokengates and build loyalty. Fully customizable, discover how you can easily represent creators, sell digital collectibles and provide tokengated access. With built-in reporting and support for hot wallets, you're always in control. Be sure to check out our demo store for the full customer experience. more Easy set up. Accept card and crypto payments. No code required Authenticate your products with certificates of authenticity Provide access to exclusive discounts and products Grow revenue with our print on demand service and launch generative art projects Mint, tokengate and import digital collectibles on Ethereum, Base and Polygon

4.8(Reviews)

Use simple auto add to cart rules to add free gifts or prompt discounted products to your customers. Vex: Auto Add to Cart lets you create custom rules to automatically add a free gift or discounted products to your customer cart. Whether you're offering BOGO deals, Buy X Get Y offers, or want to incentivize with a free gift, Vex has you covered with unlimited rules and flexible discounts. Automatically trigger these offers when specific products are added to the cart or based on cart value, and let them know with a small notification or a popup. Easy to use, easy to make your customers happy! Vex: Auto Add to Cart lets you create custom rules to automatically add a free gift or discounted products to your customer cart. Whether you're offering BOGO deals, Buy X Get Y offers, or want to incentivize with a free gift, Vex has you covered with unlimited rules and flexible discounts. Automatically trigger these offers when specific products are added to the cart or based on cart value, and let them know with a small notification or a popup. Easy to use, easy to make your customers happy! more Trigger auto add to cart when certain products are added or cart value is met Automatically add a free gift to your customer cart or show it with a popup Prompt a free gift/discounted offer to your customers under your conditions Generate unlimited rules with automatic discounts to give a free gift Use custom auto add to cart rules for BOGO, Buy X Get Y promotions dynamics

5.0(Reviews)

Discover More, Sell More - Power Up Conversions with AI Multi-Search and Recommendations Stop losing sales to limited keyword search! Upgrade your fashion, apparel, and home & living store with Multi-Search—empowering shoppers to find items their way: type a description, upload an image, or browse similar. While basic search tools frustrate customers, our AI platform matches their natural shopping behavior. Smart Recommender automatically suggests your shopper's perfect product pairings, turning every product visit into an opportunity for higher conversion and increased cart values Stop losing sales to limited keyword search! Upgrade your fashion, apparel, and home & living store with Multi-Search—empowering shoppers to find items their way: type a description, upload an image, or browse similar. While basic search tools frustrate customers, our AI platform matches their natural shopping behavior. Smart Recommender automatically suggests your shopper's perfect product pairings, turning every product visit into an opportunity for higher conversion and increased cart values more AI Search: Smart Relevant Results, Zero Complexity - Find Anything, Instantly Multi-Modal: Shoppers can use text and image for richer and better product finds Self-Optimizing AI: Dynamic Re-Ranking That Boosts Your Top Performers Amplify Sales: Visually Similar & Complementary Recommender drives CVR & AOV No-Code Simplicity: Deploy advanced search & recommend features with zero coding

1.4(Reviews)

Increase sales with AI Visual Search, Search Bar and Product Recommendations Simplify your e-commerce shopping experience and make it impressive.​ With our Visual Search, Search Bar and Product Recommendations plugin, you can show more customized results in user searches and increase your conversion rate.​ Increase your conversion rate with our AI-powered search and discovery plugin. Lightning-fast text search, image search, advanced category filtering, intuitive product filters and recommendations keep users happy. A complete suite for the discovery phase. Simplify your e-commerce shopping experience and make it impressive.​ With our Visual Search, Search Bar and Product Recommendations plugin, you can show more customized results in user searches and increase your conversion rate.​ Increase your conversion rate with our AI-powered search and discovery plugin. Lightning-fast text search, image search, advanced category filtering, intuitive product filters and recommendations keep users happy. A complete suite for the discovery phase. more Visual Search: Allow your e-commerce customers to search for products by images. Search Bar: Allow your e-commerce customers to search with AI text search. Product Recommendations: Suggest products in real time based on behaviour. Multiple Strategies: Optimize each experience with a variety of algorithms. Optimized for global sales with full Shopify Markets support.

0.0(Reviews)

Automatic Discounts, Cart Rules & Checkout Customizations like Hide/Sort Payment & Shipping methods Vista Checkout Rules helps merchants increase sales by creating advanced Automatic discount rules without bundles with multiple conditions based on customer tags/segments, quantity, cart total, tiered discounts, BXGY & BOGO. Build custom discounts that trigger from real products, not virtual SKUs. No inventory issues. Customize checkout by hiding, sorting, or renaming payment & shipping methods using fast Shopify Functions. Add validation rules to prevent overselling, enforce order limits. Vista Checkout Rules helps merchants increase sales by creating advanced Automatic discount rules without bundles with multiple conditions based on customer tags/segments, quantity, cart total, tiered discounts, BXGY & BOGO. Build custom discounts that trigger from real products, not virtual SKUs. No inventory issues. Customize checkout by hiding, sorting, or renaming payment & shipping methods using fast Shopify Functions. Add validation rules to prevent overselling, enforce order limits. more Custom Automatic Discounts, BOGO, BXGY, Tiered Pricing & Quantity Rules Custom Automatic Shipping Discounts. Hide, Sort & Rename Payment Methods & Shipping Rates Dynamically Cart Validation, Order Limit & Set Minimum Order Quantity Block Unsupported Payments & Hide Paypal Button

4.9(Reviews)

A/B Testing With AI. Personalize & A/B Test Price, Offer, Theme, Upsell. Scale CRO With AB Testing AI-powered A/B testing, split testing, and personalization. With Visually AI, test every stage of the shopper journey: AB test homepage, PDPs, carts, A/B test checkouts and post-purchase upsells. Instantly generate site components and uncover what drives conversion rate. Visually connects to your Shopify data for full-funnel analytics and segmentation in one place. Run smarter, no-code A/B testing and CRO and reduce dev time. Migrate from abconvert, vwo, shogun AB test, intelligems or shoplift. AI-powered A/B testing, split testing, and personalization. With Visually AI, test every stage of the shopper journey: AB test homepage, PDPs, carts, A/B test checkouts and post-purchase upsells. Instantly generate site components and uncover what drives conversion rate. Visually connects to your Shopify data for full-funnel analytics and segmentation in one place. Run smarter, no-code A/B testing and CRO and reduce dev time. Migrate from abconvert, vwo, shogun AB test, intelligems or shoplift. more A/B testing in minutes: Generate, edit and launch an AB test using Visually AI Personalize by segment using catalog + behavior signals, Optimize with AB tests Leverage advanced A B testing statistical tech via powerful AB testing analytics Run a split test to max conversion rate on themes, discounts, prices & shipping Ensure no flickering and high page speed using an AB test-focused architecture

4.7(Reviews)

Maximize Sales with a customizable cart drawer, driving upsells with VTN Cart Drawer Pro. VTN Cart Drawer Pro enhances your Shopify store’s cart with smart features designed to elevate the customer experience and elevate sales. Easily give personalized product recommendations, in-cart discount code application, and shipping protection options. All of this is delivered within a sleek, customizable cart drawer or mini cart that keeps customers engaged and boosts conversions. It’s the ultimate upsell Shopify app for any store. VTN Cart Drawer Pro enhances your Shopify store’s cart with smart features designed to elevate the customer experience and elevate sales. Easily give personalized product recommendations, in-cart discount code application, and shipping protection options. All of this is delivered within a sleek, customizable cart drawer or mini cart that keeps customers engaged and boosts conversions. It’s the ultimate upsell Shopify app for any store. more Suggest products in the cart to help boost sales with customized upsells Show a free shipping bar that encourages customers to add more to their cart Let customers apply discount codes directly in the cart, from any page Suggest discount codes in the cart to increase customer engagement Add optional shipping protection fees in the cart for customer peace of mind

5.0(Reviews)

Leverage VTN Checkout Plus App’s advanced customizations to boost conversions through checkout page Modify your Shopify store checkout page with advanced features. The app takes the checkout experience to the next level by leveraging user’s cart data and their preferences. With this user information, we provide customizations in shipping & payment methods and display Upsell and Post Purchase Upsell. Widgets, Action buttons, and Checkout Validation. Get the All-in-One Checkout App & skyrocket your conversions with a smooth checkout process. *Some features are available only for the Plus Plan. Modify your Shopify store checkout page with advanced features. The app takes the checkout experience to the next level by leveraging user’s cart data and their preferences. With this user information, we provide customizations in shipping & payment methods and display Upsell and Post Purchase Upsell. Widgets, Action buttons, and Checkout Validation. Get the All-in-One Checkout App & skyrocket your conversions with a smooth checkout process. *Some features are available only for the Plus Plan. more Upsell or cross sell products at the time of checkout. Product update(variant and quantity), Checkout validations (Warning and Error) Post Purchase upsell that helps to increase your AOV for All Shopify plans. Widgets: Contact Buttons, Truest Badges, Payment Icon, Delivery instruction, T&C Reorder/Rename/Hide shipping and payment methods based on the various conditions

5.0(Reviews)

Level up your customer experience with our VTN Customer Dashboard app. VTN Customer Dashboard enhances the standard customer dashboard, offering a seamless, feature-rich experience. Customers can easily manage profiles, view order history, and much more. Key features include editable profile information, password updates, and newsletter subscriptions. Customers can add gender, birthday, and anniversary details. The single-page, responsive interface allows for intuitive navigation and customizable design. VTN Customer Dashboard enhances the standard customer dashboard, offering a seamless, feature-rich experience. Customers can easily manage profiles, view order history, and much more. Key features include editable profile information, password updates, and newsletter subscriptions. Customers can add gender, birthday, and anniversary details. The single-page, responsive interface allows for intuitive navigation and customizable design. more Profile Management: Edit profile, password, gender, birthday, and anniversary. Newsletter Management: Easily manage newsletter subscriptions. Order Management: View order history, reorder products, and track orders. Address Management: Add, edit, and set default shipping addresses. Customizable UI: Modern, responsive design with customizable elements.

5.0(Reviews)

Let customers create groups & add members to share their shopping carts. Simplify the purchasing. With this app, your customers will now have multiple users to access their accounts on your store with certain permissions. Customers can create groups and add members to it. Each member will receive a request to access to the customer’s account. Once the members accept the request, they can share their shopping carts with other members. Also, they will be receiving carts requests from other group members. Thus, the members can purchase products from the shared carts. With this app, your customers will now have multiple users to access their accounts on your store with certain permissions. Customers can create groups and add members to it. Each member will receive a request to access to the customer’s account. Once the members accept the request, they can share their shopping carts with other members. Also, they will be receiving carts requests from other group members. Thus, the members can purchase products from the shared carts. more Customers can add members to access their accounts on your store. Customers can create groups & add members to the group. Admin can manage all the members directly from the app. Admin can allow customers to send approval requests to the members. Admin can configure all the translations & email templates from the app.

0.0(Reviews)

​Enable Wholesale Locks to hide prices, products, collections, and pages with B2B login control.​ Manage wholesale and retail from one Shopify store with Wholesale Lock Manager (WLM). Easily hide products, prices, collections, pages, add-to-cart button, or the entire storefront - based on customer groups. Set up password-protected pages, access codes, and B2B login to control who sees restricted content. Test locks on both published & unpublished themes. WLM saves time, reduces costs, and streamlines store management. Secure and customize your Shopify store for wholesale & B2B customers. Manage wholesale and retail from one Shopify store with Wholesale Lock Manager (WLM). Easily hide products, prices, collections, pages, add-to-cart button, or the entire storefront - based on customer groups. Set up password-protected pages, access codes, and B2B login to control who sees restricted content. Test locks on both published & unpublished themes. WLM saves time, reduces costs, and streamlines store management. Secure and customize your Shopify store for wholesale & B2B customers. more Create locks for specific products, collections, pages, or for your entire store Hide prices and add to cart button from non-logged-in customers Password-protect pages & share hidden URLs as a secret link with your customers Hide products and collections based on the selected customer tags or email Test the app features with published and unpublished themes

4.7(Reviews)

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About Custom rules Apps for Shopify

Custom rules apps are essential tools for Shopify merchants looking to enhance their store's functionality and improve customer experience. These specialized applications help store owners streamline operations, increase sales, and provide better service to their customers.

When choosing a custom rules app for your Shopify store, consider factors such as features, pricing, customer support, and compatibility with your theme and other apps. Reading reviews from other merchants can also provide valuable insights into the app's performance and reliability.

The apps listed on this page represent some of the best custom rules solutions available in the Shopify App Store. Each has been selected based on its functionality, user ratings, and overall value for Shopify merchants.