40 Shopify stores currently have Variant Description OMG installed, representing 0.0% of all active Shopify stores.
At a glance: Variant Description OMG is the #3,508 most-installed Shopify app of the 8,745 with active installs, and #91 of 151 in Product variants. It is most often installed alongside Richpanel: AI Customer Support and Elfsight Product Photo Gallery. Its largest market is United States (100% of its stores).
Variant Description OMG is installed on 40 of the 2,126,041 active Shopify stores worldwide tracked by StoreCensus. This makes it a notable player in the Product variants category.
Unlike the Shopify App Store's historical download counts, our data reflects current active installations. We detect Variant Description OMG through storefront signature analysis across millions of stores, providing accurate real-time adoption metrics that matter for market analysis and competitive intelligence.
Over the past 30 days, Variant Description OMG has gained 38 net installs, representing a 1900.0% change from 2 installs. The 90-day trajectory shows growth of 38 installs (1900.0%).
Year-over-year, Variant Description OMG has grown by 3900%, moving from 1 installs to 40. This represents exceptional growth in a competitive market.
Variant Description OMG shows strong adoption among established businesses, with 100% of users operating stores generating over $100K annually. The platform attracts a balanced mix across revenue tiers, though 0% of stores fall under $50K in annual revenue, indicating accessibility for emerging brands. The 50% penetration among $1M+ stores demonstrates enterprise-level trust, where merchants typically maintain complex tech stacks and face high switching costs.
| Revenue Tier | Stores | Percentage |
|---|---|---|
| $1M – $10M | 1 | 50.0% |
| <$100K | 1 | 50.0% |
Electronics & Gadgets leads adoption at 50%, followed by Fashion & Apparel at 50%%. This concentration reflects industries where email marketing drives significant repeat purchase revenue through seasonal campaigns, product launches, and loyalty programs that benefit from sophisticated segmentation and automation capabilities.
100% of Variant Description OMG stores are in United States, more than its 35% share of all Shopify stores.
Stores using Variant Description OMG typically build comprehensive retention-focused tech stacks. 100% also use Richpanel: AI Customer Support for chat, while 100% pair it with Elfsight Product Photo Gallery for image gallery. The 100% overlap with Pandectes GDPR Compliance indicates merchants unifying customer communication across email, SMS, and support channels. This pairing pattern reveals stores prioritizing customer lifetime value optimization over one-time acquisition, with integrated tools for reviews, loyalty, and recurring revenue.
Variant Description OMG competes in the Product variants category with 40 installs, compared to Arty ‑ 3D model viewer's 143,335. Strong recent growth indicates increasing market share within the category.
| App | Installs | Market Share |
|---|---|---|
| Arty ‑ 3D model viewer | 143,335 | 20.9% |
| Customized: Print Automation | 108,619 | 15.8% |
| POWR: Pricing Table Comparison | 38,708 | 5.6% |
Install data shows market position by adoption — but organic discoverability is another dimension. See which keywords Variant Description OMG ranks for in App Store search to understand its full competitive footprint.
As of October 9, 2026, 40 Shopify stores have Variant Description OMG installed, representing 0.0% of all active Shopify stores tracked by StoreCensus.
Variant Description OMG has gained 38 net installs over the past 30 days (1900.0% change) and gained 38 installs over 90 days (1900.0% change). Year-over-year growth is 3900.0%.
Variant Description OMG is most popular in Electronics & Gadgets (50.0% of users), followed by Fashion & Apparel (50.0%). The app is used across stores of all sizes.
StoreCensus updates Variant Description OMG installation data weekly through continuous monitoring of 2,126,041+ active Shopify stores. We detect installations through storefront signature analysis, providing accurate current install counts rather than historical download numbers.
Variant Description OMG holds a 0.0% market share in its category. To see how it compares to direct competitors, check the Market Position section on this page which shows install counts and market share for similar apps in the same category.
With 40 active installations, Variant Description OMG is a growing solution. Consider the 90-day growth trend (1900.0%) to understand momentum, and review the industry breakdown to see if stores similar to yours use it. Always test on a development store first and check recent app store reviews for current user sentiment.
40 Shopify stores currently use Variant Description OMG. This data is updated weekly based on continuous monitoring of 2,126,041+ active Shopify stores.
Build targeted prospect lists of stores using Variant Description OMG. Filter by revenue, industry, country, and more.
Variant Description OMG is installed on 40 of the 2,126,041 Shopify stores tracked by StoreCensus, representing a 0.00% market penetration rate. It is categorized under Product variants.
Variant Description OMG is installed on 40 Shopify stores, representing 0.0% of all tracked stores. This adoption level reflects a focused user base within a specific merchant segment.
Over the past 90 days, Variant Description OMG has gained 38 net installs (+1900.0%). Positive 90-day momentum indicates continued merchant adoption.
Variant Description OMG is frequently installed alongside Richpanel: AI Customer Support and Elfsight Product Photo Gallery, suggesting merchants use it as part of a broader technology stack rather than as a standalone solution.
Interpretations are based on observed StoreCensus data. Directional observations only - not financial or business advice.
Based on StoreCensus tracking of 2,126,041 active Shopify stores.
How Variant Description OMG relates to other apps in the Shopify ecosystem, based on co-installation patterns and category relationships.
Apps commonly paired with Variant Description OMG
Apps merchants consider as alternatives
Co-installation data is derived from observed patterns across StoreCensus-tracked stores. Overlap percentages indicate the share of Variant Description OMG users who also have the listed app installed.
Data is refreshed on a weekly basis and reflects observed platform activity across active ecommerce stores. StoreCensus detects app and plugin installations through storefront signature analysis including JavaScript signatures, API calls, and HTML markers — measuring current active installations, not historical download counts.
StoreCensus continuously discovers and indexes active Shopify storefronts globally. Our crawler identifies 2,126,041+ live stores through domain analysis, platform signals, and third-party data sources.
App and plugin installations are detected through storefront signature analysis — including JavaScript bundle signatures, API endpoint patterns, HTML data attributes, and network request fingerprints. This identifies apps that are currently active, not merely historically downloaded.
Each store is re-scanned on a recurring basis. Historical snapshots are retained to calculate 30-day, 90-day, and year-over-year growth rates. This enables trend analysis that reflects actual merchant behavior over time, not just point-in-time counts.
Disclaimer: Estimated metrics (revenue, traffic) should be considered directional estimates rather than audited financial data. Active install counts reflect StoreCensus detection capability and may not capture 100% of installations for apps with non-standard implementation patterns.
This page presents data from the Variant Description OMG Installation Statistics proprietary StoreCensus dataset. Statistics may change over time as stores are discovered, removed, or updated in our index.
StoreCensus does not receive compensation from app developers or vendors for rankings or placement. All rankings are determined solely by observed installation data across tracked Shopify storefronts.