Littledata ‑ The Data Layer
Server-side tracking of customers and revenue to Google, Meta and Klaviyo boosts performance Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same abandonment flows by identifying opted-in customers. For Google, get a tracking upgrade over Google & YouTube app, with Enhanced Conversions. Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same abandonment flows by identifying opted-in customers. For Google, get a tracking upgrade over Google & YouTube app, with Enhanced Conversions. more Increase abandoned cart flows revenue in Klaviyo with improved flow triggers Enhanced Conversions for customer matching and lower CAC in Google Ads Improved Event Match Quality Score in Meta Conversions API Power up Google Analytics (GA4), tracking checkout steps and recurring orders Built for data experts - making it ridiculously easy to get accurate data
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Key Features
- Advanced analytics capabilities
- Advanced marketing capabilities
- Advanced customer capabilities
Shopify App Installs
Pricing Plans
Flex
$0.35 per Shopify order tracked, Accurate tracking of customer events, Email and chat support
Standard
Up to 1,500 orders/month, Accurate tracking of customer events, Marketing attribution boost, Email and chat support
Choose PlanPro
Up to 8,000 orders/month, Accurate tracking of customer events, Marketing attribution boost, Private webinars, Priority support
Choose PlanPlus
Up to 50,000 orders/month, Managed onboarding, Analytics training, Multiple country stores, Guaranteed uptime, Headless tracking
Choose PlanFrequently Asked Questions
What is Littledata ‑ The Data Layer?
Server-side tracking of customers and revenue to Google, Meta and Klaviyo boosts performance Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same abandonment flows by identifying opted-in customers. For Google, get a tracking upgrade over Google & YouTube app, with Enhanced Conversions. Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same abandonment flows by identifying opted-in customers. For Google, get a tracking upgrade over Google & YouTube app, with Enhanced Conversions. more Increase abandoned cart flows revenue in Klaviyo with improved flow triggers Enhanced Conversions for customer matching and lower CAC in Google Ads Improved Event Match Quality Score in Meta Conversions API Power up Google Analytics (GA4), tracking checkout steps and recurring orders Built for data experts - making it ridiculously easy to get accurate data
How much does Littledata ‑ The Data Layer cost?
Littledata ‑ The Data Layer offers multiple pricing tiers to fit different business needs: Flex: Free, Standard: $99 / month or $950/year and save 20%, Pro: $249 / month or $2,390/year and save 20%, Plus: $600 / month or $5,760/year and save 20%. Free trial available: 30-day free trial.
Is Littledata ‑ The Data Layer easy to set up?
Yes, Littledata ‑ The Data Layer is designed to be user-friendly and easy to set up. The app integrates seamlessly with your Shopify store, and most users can get started within minutes.
Customer Reviews
Littledata is very helpful in ensuring our data from Shopify and Recharge in Google Analytics is clean and accurate. David has been especially helpful in helping me get our Littledata account set up! Show more
We have just started using Littledata and it has integrated perfectly with our Shopify & ReCharge apps, providing a much clearer read on our data. Their team also ran a great training session and provided us with some super useful custom reports. Looking forward to learning about more we can do! Show more
We've been running with Littledata for about a year now. First on the pro plan, now enterprise. It has helped us with the reporting accuracy in GA but when you get to enterprise it gets really interesting with custom reports! Show more
Highly recommend! We are using the app to improve data reporting accuracy. Great service and commitment from the Littledata team to ensure that our setup and integrations are correct and ensure we are generating insight and extracting value from Analytics and all our integrated tools. Excited to see more from Littledata. Thanks David, Claudia and the rest of the team! Show more
LittleData is fantastic - you can set it up in minutes and it significantly improves your Google Analytics insights. Show more
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