16,813 Shopify stores currently have Essential Upsell & Cross Sell installed, representing 0.8% of all active Shopify stores.
At a glance: Essential Upsell & Cross Sell is the #66 most-installed Shopify app of the 4,191 with active installs, and #2 of 152 in Upsell and cross-sell. It is most often installed alongside Judge.me Product Reviews App and Klaviyo: Email Marketing & SMS. Its largest market is United States (22% of its stores).
Essential Upsell & Cross Sell is installed on 16,813 of the 2,135,941 active Shopify stores worldwide tracked by StoreCensus. This makes it a notable player in the Upsell and cross-sell category.
Unlike the Shopify App Store's historical download counts, our data reflects current active installations. We detect Essential Upsell & Cross Sell through storefront signature analysis across millions of stores, providing accurate real-time adoption metrics that matter for market analysis and competitive intelligence.
Over the past 30 days, Essential Upsell & Cross Sell has lost 145 net installs, representing a -0.9% change from 16,958 installs. The 90-day trajectory shows growth of 1,352 installs (8.7%).
Year-over-year, Essential Upsell & Cross Sell has grown by 92.8%, moving from 8,722 installs to 16,813. This represents exceptional growth in a competitive market.
Essential Upsell & Cross Sell shows strong adoption among established businesses, with 100% of users operating stores generating over $100K annually. The platform attracts a balanced mix across revenue tiers, though 0% of stores fall under $50K in annual revenue, indicating accessibility for emerging brands. The 21% penetration among $1M+ stores demonstrates enterprise-level trust, where merchants typically maintain complex tech stacks and face high switching costs.
| Revenue Tier | Stores | Percentage |
|---|---|---|
| $10M+ | 5 | 0.0% |
| $1M – $10M | 304 | 2.0% |
| $100K – $1M | 2,891 | 18.8% |
| <$100K | 12,146 | 79.1% |
Fashion & Apparel leads adoption at 12%, followed by Home & Garden at 9% and Sports & Outdoors at 7%. Together, these three verticals represent over half of Essential Upsell & Cross Sell's install base. This concentration reflects industries where email marketing drives significant repeat purchase revenue through seasonal campaigns, product launches, and loyalty programs that benefit from sophisticated segmentation and automation capabilities.
22% of Essential Upsell & Cross Sell stores are in United States, less than its 34% share of all Shopify stores. 10% of Essential Upsell & Cross Sell stores are in United Kingdom, more than its 8% share of all Shopify stores. 6% of Essential Upsell & Cross Sell stores are in India, more than its 3% share of all Shopify stores.
Stores using Essential Upsell & Cross Sell typically build comprehensive retention-focused tech stacks. 47% also use Judge.me Product Reviews App for product reviews, while 32% pair it with Klaviyo: Email Marketing & SMS for email marketing. The 21% overlap with Shopify Inbox indicates merchants unifying customer communication across email, SMS, and support channels. This pairing pattern reveals stores prioritizing customer lifetime value optimization over one-time acquisition, with integrated tools for reviews, loyalty, and recurring revenue.
Essential Upsell & Cross Sell competes in the Upsell and cross-sell category with 16,813 installs, compared to PageFly ✦ AI Page Builder's 63,924. Strong recent growth indicates increasing market share within the category.
| App | Installs | Market Share |
|---|---|---|
| PageFly ✦ AI Page Builder | 63,924 | 11.3% |
| Kaching Bundles App & Upsells | 38,800 | 6.9% |
| Bundler » Product Bundles App | 32,221 | 5.7% |
Install data shows market position by adoption — but organic discoverability is another dimension. See which keywords Essential Upsell & Cross Sell ranks for in App Store search to understand its full competitive footprint.
As of October 21, 2026, 16,813 Shopify stores have Essential Upsell & Cross Sell installed, representing 0.8% of all active Shopify stores tracked by StoreCensus.
Essential Upsell & Cross Sell has lost 145 net installs over the past 30 days (-0.9% change) and gained 1,352 installs over 90 days (8.7% change). Year-over-year growth is 92.8%.
Essential Upsell & Cross Sell is most popular in Fashion & Apparel (11.5% of users), followed by Home & Garden (9.5%). The app is used across stores of all sizes.
StoreCensus updates Essential Upsell & Cross Sell installation data weekly through continuous monitoring of 2,135,941+ active Shopify stores. We detect installations through storefront signature analysis, providing accurate current install counts rather than historical download numbers.
Essential Upsell & Cross Sell holds a 0.8% market share in its category. To see how it compares to direct competitors, check the Market Position section on this page which shows install counts and market share for similar apps in the same category.
With 16,813 active installations, Essential Upsell & Cross Sell is a popular solution. Consider the 90-day growth trend (8.7%) to understand momentum, and review the industry breakdown to see if stores similar to yours use it. Always test on a development store first and check recent app store reviews for current user sentiment.
16,813 Shopify stores currently use Essential Upsell & Cross Sell. This data is updated weekly based on continuous monitoring of 2,135,941+ active Shopify stores.
Build targeted prospect lists of stores using Essential Upsell & Cross Sell. Filter by revenue, industry, country, and more.
Essential Upsell & Cross Sell is installed on 16,813 of the 2,135,941 Shopify stores tracked by StoreCensus, representing a 0.80% market penetration rate. It is categorized under Upsell and cross-sell.
Essential Upsell & Cross Sell is installed on 16,813 Shopify stores, representing 0.8% of all tracked stores. This adoption level reflects a focused user base within a specific merchant segment.
Over the past 90 days, Essential Upsell & Cross Sell has gained 1,352 net installs (+8.7%). Positive 90-day momentum indicates continued merchant adoption.
Essential Upsell & Cross Sell is frequently installed alongside Judge.me Product Reviews App and Klaviyo: Email Marketing & SMS, suggesting merchants use it as part of a broader technology stack rather than as a standalone solution.
Interpretations are based on observed StoreCensus data. Directional observations only - not financial or business advice.
Based on StoreCensus tracking of 2,135,941 active Shopify stores.
How Essential Upsell & Cross Sell relates to other apps in the Shopify ecosystem, based on co-installation patterns and category relationships.
Apps commonly paired with Essential Upsell & Cross Sell
Apps merchants consider as alternatives
Co-installation data is derived from observed patterns across StoreCensus-tracked stores. Overlap percentages indicate the share of Essential Upsell & Cross Sell users who also have the listed app installed.
Data is refreshed on a weekly basis and reflects observed platform activity across active ecommerce stores. StoreCensus detects app and plugin installations through storefront signature analysis including JavaScript signatures, API calls, and HTML markers — measuring current active installations, not historical download counts.
StoreCensus continuously discovers and indexes active Shopify storefronts globally. Our crawler identifies 2,135,941+ live stores through domain analysis, platform signals, and third-party data sources.
App and plugin installations are detected through storefront signature analysis — including JavaScript bundle signatures, API endpoint patterns, HTML data attributes, and network request fingerprints. This identifies apps that are currently active, not merely historically downloaded.
Each store is re-scanned on a recurring basis. Historical snapshots are retained to calculate 30-day, 90-day, and year-over-year growth rates. This enables trend analysis that reflects actual merchant behavior over time, not just point-in-time counts.
Disclaimer: Estimated metrics (revenue, traffic) should be considered directional estimates rather than audited financial data. Active install counts reflect StoreCensus detection capability and may not capture 100% of installations for apps with non-standard implementation patterns.
This page presents data from the Essential Upsell & Cross Sell Installation Statistics proprietary StoreCensus dataset. Statistics may change over time as stores are discovered, removed, or updated in our index.
StoreCensus does not receive compensation from app developers or vendors for rankings or placement. All rankings are determined solely by observed installation data across tracked Shopify storefronts.
