3 Shopify stores currently have Happy Birthday Email by UW installed, representing 0.0% of all active Shopify stores.
At a glance: Happy Birthday Email by UW is the #3,494 most-installed Shopify app of the 4,191 with active installs, and #11 of 12 in Giveaways and contests. It is most often installed alongside Klaviyo: Email Marketing & SMS and Pify Size Charts & Size Guides. Its largest market is United States (67% of its stores).
Happy Birthday Email by UW is installed on 3 of the 2,139,884 active Shopify stores worldwide tracked by StoreCensus. This makes it a notable player in the Giveaways and contests category.
Unlike the Shopify App Store's historical download counts, our data reflects current active installations. We detect Happy Birthday Email by UW through storefront signature analysis across millions of stores, providing accurate real-time adoption metrics that matter for market analysis and competitive intelligence.
Over the past 30 days, Happy Birthday Email by UW has lost 1 net installs, representing a -25.0% change from 4 installs. The 90-day trajectory shows growth of 0 installs (0.0%).
Year-over-year, Happy Birthday Email by UW has grown by 200%, moving from 1 installs to 3. This represents exceptional growth in a competitive market.
Happy Birthday Email by UW shows strong adoption among established businesses, with 100% of users operating stores generating over $100K annually. The platform attracts a balanced mix across revenue tiers, though 0% of stores fall under $50K in annual revenue, indicating accessibility for emerging brands. The 33% penetration among $1M+ stores demonstrates enterprise-level trust, where merchants typically maintain complex tech stacks and face high switching costs.
| Revenue Tier | Stores | Percentage |
|---|---|---|
| $10M+ | 1 | 33.3% |
| <$100K | 2 | 66.7% |
Fashion & Apparel leads adoption at 33%, followed by Food & Beverage at 33% and Home & Garden at 33%. Together, these three verticals represent over half of Happy Birthday Email by UW's install base. This concentration reflects industries where email marketing drives significant repeat purchase revenue through seasonal campaigns, product launches, and loyalty programs that benefit from sophisticated segmentation and automation capabilities.
67% of Happy Birthday Email by UW stores are in United States, more than its 34% share of all Shopify stores. 33% of Happy Birthday Email by UW stores are in Canada, more than its 6% share of all Shopify stores.
Stores using Happy Birthday Email by UW typically build comprehensive retention-focused tech stacks. 67% also use Klaviyo: Email Marketing & SMS for email marketing, while 33% pair it with Pify Size Charts & Size Guides for product comparison. The 33% overlap with Consentmo GDPR Compliance indicates merchants unifying customer communication across email, SMS, and support channels. This pairing pattern reveals stores prioritizing customer lifetime value optimization over one-time acquisition, with integrated tools for reviews, loyalty, and recurring revenue.
Happy Birthday Email by UW competes in the Giveaways and contests category with 3 installs, compared to Gift Box • Free Gift Purchase's 1,602.
| App | Installs | Market Share |
|---|---|---|
| Gift Box • Free Gift Purchase | 1,602 | 28.8% |
| Amai Bulk Discount Codes | 1,569 | 28.2% |
| Gratisfaction | 415 | 7.5% |
Install data shows market position by adoption — but organic discoverability is another dimension. See which keywords Happy Birthday Email by UW ranks for in App Store search to understand its full competitive footprint.
As of October 28, 2026, 3 Shopify stores have Happy Birthday Email by UW installed, representing 0.0% of all active Shopify stores tracked by StoreCensus.
Happy Birthday Email by UW has lost 1 net installs over the past 30 days (-25.0% change) and gained 0 installs over 90 days (0.0% change). Year-over-year growth is 200.0%.
Happy Birthday Email by UW is most popular in Fashion & Apparel (33.3% of users), followed by Food & Beverage (33.3%). The app is used across stores of all sizes.
StoreCensus updates Happy Birthday Email by UW installation data weekly through continuous monitoring of 2,139,884+ active Shopify stores. We detect installations through storefront signature analysis, providing accurate current install counts rather than historical download numbers.
Happy Birthday Email by UW holds a 0.0% market share in its category. To see how it compares to direct competitors, check the Market Position section on this page which shows install counts and market share for similar apps in the same category.
With 3 active installations, Happy Birthday Email by UW is a growing solution. Consider the 90-day growth trend (0.0%) to understand momentum, and review the industry breakdown to see if stores similar to yours use it. Always test on a development store first and check recent app store reviews for current user sentiment.
3 Shopify stores currently use Happy Birthday Email by UW. This data is updated weekly based on continuous monitoring of 2,139,884+ active Shopify stores.
Build targeted prospect lists of stores using Happy Birthday Email by UW. Filter by revenue, industry, country, and more.
Happy Birthday Email by UW is installed on 3 of the 2,139,884 Shopify stores tracked by StoreCensus, representing a 0.00% market penetration rate. It is categorized under Giveaways and contests.
Happy Birthday Email by UW is installed on 3 Shopify stores, representing 0.0% of all tracked stores. This adoption level reflects a focused user base within a specific merchant segment.
Happy Birthday Email by UW install count has remained stable over the past 90 days, indicating consistent merchant retention.
Happy Birthday Email by UW is frequently installed alongside Klaviyo: Email Marketing & SMS and Pify Size Charts & Size Guides, suggesting merchants use it as part of a broader technology stack rather than as a standalone solution.
Interpretations are based on observed StoreCensus data. Directional observations only - not financial or business advice.
Based on StoreCensus tracking of 2,139,884 active Shopify stores.
How Happy Birthday Email by UW relates to other apps in the Shopify ecosystem, based on co-installation patterns and category relationships.
Apps commonly paired with Happy Birthday Email by UW
Apps merchants consider as alternatives
Co-installation data is derived from observed patterns across StoreCensus-tracked stores. Overlap percentages indicate the share of Happy Birthday Email by UW users who also have the listed app installed.
Data is refreshed on a weekly basis and reflects observed platform activity across active ecommerce stores. StoreCensus detects app and plugin installations through storefront signature analysis including JavaScript signatures, API calls, and HTML markers — measuring current active installations, not historical download counts.
StoreCensus continuously discovers and indexes active Shopify storefronts globally. Our crawler identifies 2,139,884+ live stores through domain analysis, platform signals, and third-party data sources.
App and plugin installations are detected through storefront signature analysis — including JavaScript bundle signatures, API endpoint patterns, HTML data attributes, and network request fingerprints. This identifies apps that are currently active, not merely historically downloaded.
Each store is re-scanned on a recurring basis. Historical snapshots are retained to calculate 30-day, 90-day, and year-over-year growth rates. This enables trend analysis that reflects actual merchant behavior over time, not just point-in-time counts.
Disclaimer: Estimated metrics (revenue, traffic) should be considered directional estimates rather than audited financial data. Active install counts reflect StoreCensus detection capability and may not capture 100% of installations for apps with non-standard implementation patterns.
This page presents data from the Happy Birthday Email by UW Installation Statistics proprietary StoreCensus dataset. Statistics may change over time as stores are discovered, removed, or updated in our index.
StoreCensus does not receive compensation from app developers or vendors for rankings or placement. All rankings are determined solely by observed installation data across tracked Shopify storefronts.
