MagnifyProfit

This app has completely changed the way I run ads. Before, I was guessing when it came to profitability, break even points, and scaling decisions. With MagnifyProfit I can finally see in real time which campaigns are truly making money and which ones are just burning budget. The break-even analysis and income statement features alone are worth it — I no longer waste hours on spreadsheets trying to figure it out. Now I can make smarter decisions, scale confidently and actually turn ads into profit. If you’re running ads on Shopify and you don’t have this app you’re literally flying blind. This is a must have.

We have used the MagnifyProfit app for 3 months and found it incredibly helpful. The acquisition analysis (Ads) report consolidates ROAS data across all platforms, making it easy to understand performance in one place. It also highlights the breakeven ROAS for each channel, which helps us clearly see where we should increase ad spend and where to cut back. In addition, the income statement simulation feature gives us a forward-looking view of our business. Being able to project growth over the next 24 months is a valuable tool for planning and decision-making.

Magnify Profit is our go-to app for analysing revenue and ad expenditure on our store. There's a few other apps which touch on the individual aspects handled by Magnify Profit out of the box, but we haven't found any other which brought it all together. What I most appreciate is immediate overview of all our advertising platforms, with statistics such as customer acquisition cost, presented side-by-side with customer lifetime value report. The thoughtfulness with which the different reports have been composed makes it so much easier to strategize our marketing campaigns---especially in busy periods like now, right before BFCM. Last but not least, Magnify Profit team is full of rockstars who are always available to troubleshoot any doubts and address user requests. Thanks guys! Show more