Kendall Analytics

Kendall is super easy to setup and use. It acts as a great source of truth for analyzing ad spend efficiency and results across various ad platforms, using first party tracking to give us unbiased click and view based tracking results. The comprehensive KPI reporting is excellent and gives us the information we really need to navigate the ship smoothly. Also, we love how clearly we can view the customer journey in detail for every order. It is an incredible value when you look at the importance of the information it is providing us and especially when compared to competing Multi-Touch Attribution (MTA) platforms, it's literally a fraction of the price. Show more

I really like using this app. It has brought a lot of clarity in attributing sales for my ads. I also really like the fact that I can see all the touch points for each order. So I know which campaigns were generating the most first-time visits (since nowadays, all the platforms just retarget and take credit from one another). I also like how the reports bring out the most important KPIs. Total sales, track click sources, new customer CAC by channel. Overall ROAS, etc. What I love is also the ability to export everything as a csv. I have my own Google sheets I use, and being able to easily export all the data is extremely useful. I highly recommend this app. Show more

Excellent app and super straightforward to use. Not overbuilt, so very easy to access clear data on the efficacy of my campaigns (especially with profit targets) + it splits up new and return customers. It focuses on attribution - so the decisions I make are well informed. It's fills a crucial gap where other tools nor even the ad platform's reporting can meet this need. The developers are very helpful as well. Show more

Wonderful app. It's highly focused on attribution and gives me a clear picture of the efficacy of my campaigns + it splits up new and return customers. It provides insights to help me make decisions based upon crucial data, which I cannot get easily from the ad platforms - I really like how I can hone into what matters which is running profitable ads! The dev team is very responsive and helpful. Highly recommend Kendal.ai ! Show more

Super useful app that does 2 important things to me: 1) Gives me quick insights for things I care about. Bonus that it splits up between new and returning customers. 2) Makes me feel much more comfortable about attribution and whether an ad campaign or even a specific ad is performing or not. You simply can't put total trust into the ad platforms #'s any more. On top of that, the dev team behind this are rockstars that truly care about being a best in class offer. They hear and act on feedback to make Kendall better. They run their own Shopify store, so they are in the trenches like we are...so this was built to solve problems for store owners, and not just folks trying to make a buck. Show more