Prebuilt and Custom Reports to Automate Repetitive and Frustrating Data Tasks Instantly access reports to analyze any store data: sales, inventory, shipping, fulfillment, payouts, tax, customers, refunds and more. Build custom reports with meta fields, line item properties, note attributes and any field from your store API. Add calculations and formulas for unique data fields. Save, edit and rerun unlimited reports. Automate everything by scheduling reports in the format and destination you choose. Short on time? We are one click away from setting up your reports for you. Instantly access reports to analyze any store data: sales, inventory, shipping, fulfillment, payouts, tax, customers, refunds and more. Build custom reports with meta fields, line item properties, note attributes and any field from your store API. Add calculations and formulas for unique data fields. Save, edit and rerun unlimited reports. Automate everything by scheduling reports in the format and destination you choose. Short on time? We are one click away from setting up your reports for you. more Custom report fields from store API, with calculations Editable prebuilt report templates for every operation Export reports as Sheets, Excel, CSV, JSON, TXT or shareable link Schedule automated reports to email, FTP, drive or Sheets All report types from sales, marketing, inventory and more in one library
UTM tracking Shopify Apps
Enhance your Shopify store with the best UTM tracking apps. Get insights on features, pricing, and user reviews for 2026.
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Datarize is your full-stack CRM platform built to scale e-commerce growth Datarize helps Shopify merchants run smarter popups and email campaigns that personalize every message and drive sales automatically. With 84 prebuilt campaigns and 33 ready-made audiences, you can launch fast, grow your list, and send targeted messages that convert—from first impression to repeat purchase. Already the No.1 CRM in Korea and scaling fast in Japan, Datarize is proven and ready to help merchants everywhere grow smarter. Datarize helps Shopify merchants run smarter popups and email campaigns that personalize every message and drive sales automatically. With 84 prebuilt campaigns and 33 ready-made audiences, you can launch fast, grow your list, and send targeted messages that convert—from first impression to repeat purchase. Already the No.1 CRM in Korea and scaling fast in Japan, Datarize is proven and ready to help merchants everywhere grow smarter. more Do Not Integrate: Skip heavy setup—start instantly and see impact from day one. Personalization on Autopilot: Predictive campaigns that adapts to every customer Only Pay Fair: Transparent pricing, pay only for what you use—no hidden costs.
Know what sells, what converts and where to grow. Analyze sales, product views and conversions. Datma Analytics gives Shopify brands a complete commercial view of storefront performance. Combine Shopify pixel tracking with backend store data to analyze shopper behavior, products, collections, customers, sessions, attributed revenue, and conversion trends. Built for growing DTC brands that want Shopify-native analytics without the complexity of traditional BI tools. Datma Analytics gives Shopify brands a complete commercial view of storefront performance. Combine Shopify pixel tracking with backend store data to analyze shopper behavior, products, collections, customers, sessions, attributed revenue, and conversion trends. Built for growing DTC brands that want Shopify-native analytics without the complexity of traditional BI tools. more Understand which products attract attention and drive revenue. Measure how collections contribute to revenue and shopper discovery. Capture storefront shopper behavior using Shopify pixel tracking. View performance across multiple Shopify stores from one workspace. Use AI to explore analytics faster.
Transform your ecommerce data into actionable insights and recommendations, instantly. Decile is the AI-powered ecommerce analytics platform that empowers ecommerce teams to move faster and more strategically. Illuminate opportunities to drive incremental value with every step of the customer journey by bringing together your first-party data and hundreds of enrichment attributes. Scale insights, improve marketing outcomes and uncover areas of opportunity instantly. Activate your learnings by syncing directly with key marketing platforms. Decile is the AI-powered ecommerce analytics platform that empowers ecommerce teams to move faster and more strategically. Illuminate opportunities to drive incremental value with every step of the customer journey by bringing together your first-party data and hundreds of enrichment attributes. Scale insights, improve marketing outcomes and uncover areas of opportunity instantly. Activate your learnings by syncing directly with key marketing platforms. more Luma AI: Your AI analyst for instant answers to your ecommerce questions Enrichment: 1P data enhanced with demographic and psychographic traits Bespoke Personas: Generate always-current brand personas Predictive Models: Elevate marketing with predictive LTV and lifecycle segments Activation: Sync to key marketing platforms like Klaviyo, Attentive, and Meta
Track Multi Facebook/Meta Pixel, TikTok Pixel, and Google Ads Conversion Tag with API integration Delta Pixel enables accurate and reliable tracking across major ad platforms including Facebook (Meta) Pixel, TikTok Pixel, and Google Ads Conversion Tags. The app supports server-side tracking via Conversion API, allowing merchants to maintain data accuracy even with privacy updates such as iOS 14+. Designed for merchants who use multiple advertising channels, it helps ensure that key customer actions are captured and shared with their ad platforms for better attribution and campaign insights. Delta Pixel enables accurate and reliable tracking across major ad platforms including Facebook (Meta) Pixel, TikTok Pixel, and Google Ads Conversion Tags. The app supports server-side tracking via Conversion API, allowing merchants to maintain data accuracy even with privacy updates such as iOS 14+. Designed for merchants who use multiple advertising channels, it helps ensure that key customer actions are captured and shared with their ad platforms for better attribution and campaign insights. more Track Facebook Pixel, Meta Pixel, TikTok Pixel, Google Ads Conversion Tracking Enhanced Meta, TikTok & Google tracking via Conversion API bypass Real-time analytics with UTM parameters for ROAS optimization insights Optimize ROAS with a real-time UTM attribution report that tracks every ad Speed up learning phase with smart data from Facebook, Tiktok pixel and CAPI
Dotdigital is an all-in-one marketing, personalization and loyalty platform Dotdigital’s marketing platform brings together your customer data, campaigns, AI, and cross-channel marketing. With the native Dotdigital and Shopify integration, it’s easy to automate personalized journeys across email, web, SMS, WhatsApp and any other channel based on your ecommerce data. Whether you’re launching, testing or reporting, you get 24/7 support - whatever the scale or complexity. Because when automation takes care of the complex work, you’re free to be more human. Dotdigital’s marketing platform brings together your customer data, campaigns, AI, and cross-channel marketing. With the native Dotdigital and Shopify integration, it’s easy to automate personalized journeys across email, web, SMS, WhatsApp and any other channel based on your ecommerce data. Whether you’re launching, testing or reporting, you get 24/7 support - whatever the scale or complexity. Because when automation takes care of the complex work, you’re free to be more human. more Unified data - Sync customer data, catlog, and order data to fuel your marketing Cross-channel marketing - Send smart, personalized, and engaging messages Marketing automation - Automate lifecycle marketing campaigns and journeys AI agents - Build, edit and report using conversational prompts Revenue reporting - track the commercial impact of your marketing
Describe a report and AI builds it for you. Schedule exports to Google Sheets, Slack, Teams & more. Create custom reports with full control over your data. Select fields, apply filters, and structure reports across orders, products, customers, and inventory. Schedule reports to run automatically and export to email, Google Sheets, Slack, Teams, Zapier, Make or SFTP. You can also describe a report in plain English and generate it with AI. Create custom reports with full control over your data. Select fields, apply filters, and structure reports across orders, products, customers, and inventory. Schedule reports to run automatically and export to email, Google Sheets, Slack, Teams, Zapier, Make or SFTP. You can also describe a report in plain English and generate it with AI. more Fully custom reports: build with any fields, filters, and structure Automated scheduling: run reports daily, weekly, or monthly Flexible delivery: export to email, Sheets, Slack, Teams, Zapier, Make or SFTP AI report generation: describe a report and generate it instantly Ready templates: start fast and customize reports as needed
Google Sheets spreadsheets to sync and bulk import, export, update inventory, orders, and more! Sync to Google Sheets in real time. Send orders to Google Sheets, export products, inventory, customers, abandoned orders, images, emails, and shipping details. Bulk edit directly in the spreadsheet, and sync changes back in seconds. Keep data accurate with real-time, hourly, or daily updates. Export custom attributes, metafields and variant options from other apps, and connect Google Sheets to Looker Studio using ready-made spreadsheets for reporting. Improve order and inventory management. Sync to Google Sheets in real time. Send orders to Google Sheets, export products, inventory, customers, abandoned orders, images, emails, and shipping details. Bulk edit directly in the spreadsheet, and sync changes back in seconds. Keep data accurate with real-time, hourly, or daily updates. Export custom attributes, metafields and variant options from other apps, and connect Google Sheets to Looker Studio using ready-made spreadsheets for reporting. Improve order and inventory management. more Bulk edit prices, inventory, and orders from a spreadsheet and sync back Export in real-time to notify third parties instantly when new orders arrive. Auto-fulfill orders and notify customers from a Google Sheets spreadsheet. Import your supplier’s product spreadsheet as-is: no reformatting needed. Use ShopifyQL to write your own queries and fetch the data you need.
Export, import and copy data between all your stores, run 100+ reports in one currency. One account for every store you run. Export any of 27 entities, orders to metafields, into one CSV or Excel file spanning every store, on a schedule to email, FTP or Google Drive. Import and bulk-update products, customers, orders and 22 more from CSV, Excel, JSON or Google Sheets, with a dry run before commit, or copy them straight from one of your stores to another. Open 100+ editable reports across all stores in one currency and timezone, or write your own with SoloQL. Developer API included. One account for every store you run. Export any of 27 entities, orders to metafields, into one CSV or Excel file spanning every store, on a schedule to email, FTP or Google Drive. Import and bulk-update products, customers, orders and 22 more from CSV, Excel, JSON or Google Sheets, with a dry run before commit, or copy them straight from one of your stores to another. Open 100+ editable reports across all stores in one currency and timezone, or write your own with SoloQL. Developer API included. more Export 27 entities to CSV or Excel, every store in one file, on a schedule Import and bulk-update from CSV, Excel, JSON or Google Sheets, dry run first Copy products, collections, pages, discounts and more store to store 100+ editable reports across all your stores, one currency, one timezone Scheduled delivery to email, FTP or Google Drive; team roles; Developer API
Transform fragmented customer data into insightful, actionable segments—and boost retention and LTV. Customer retention drives growth, but data is scattered and hard to analyze. ECPower gathers and organizes all the data into actionable customer and order segments. Track key metrics like LTV, revenue, and purchase trends at a glance, and effortlessly analyze, manage, and compare segments to uncover insights. Identify high-value customers, optimize cross-sell and upsell strategies, and refine marketing campaigns. No technical skills needed—just powerful, easy-to-use customer intelligence. Customer retention drives growth, but data is scattered and hard to analyze. ECPower gathers and organizes all the data into actionable customer and order segments. Track key metrics like LTV, revenue, and purchase trends at a glance, and effortlessly analyze, manage, and compare segments to uncover insights. Identify high-value customers, optimize cross-sell and upsell strategies, and refine marketing campaigns. No technical skills needed—just powerful, easy-to-use customer intelligence. more Segment Management – Organize customers into segments and track growth easily. Customer Insights – Reveal buying patterns, retention trends, and key customers. Metrics Aggregation – Track LTV, revenue, and AOV—instantly and effortlessly. Order Analysis – Track and analyze sales trends to refine marketing strategies. Product Analysis – Identify top-selling items and optimize cross-sell & upsells.
We bring cookieless technology in your marketing to improve data quality even with iOS restrictions EGO cookieless tracking bypasses the browser limitations (Including iOS tracking issues) and ad blockers to enhance your advertising performance. We don't need cookies to work - All marketing data is stored in our system so we can enrich events directly on the server. Use easy-to-use UI and configure your tracking project and add as many tracking pixels as you need. We cover all major marketing and analytical platforms so you don't have to search for them separately anymore. EGO cookieless tracking bypasses the browser limitations (Including iOS tracking issues) and ad blockers to enhance your advertising performance. We don't need cookies to work - All marketing data is stored in our system so we can enrich events directly on the server. Use easy-to-use UI and configure your tracking project and add as many tracking pixels as you need. We cover all major marketing and analytical platforms so you don't have to search for them separately anymore. more Server-side cookieless tracking Unlimited number of Pixels / Conversion-APIs Real-time tracking data enrichment Data unification from web and server-side data sources Technical support throughout your tracking journey
Never Miss a Conversion: Server-Side Tracking to Boost ROAS & Recover More Revenue Elevar by Audiense's server-side tracking with Session Enrichment stitches events, sessions, and channel attribution to recognize returning anonymous users and connect behavior across visits in real time. Built for a cookieless future, Elevar provides a flexible, scalable data foundation—delivering reliable data to Meta CAPI, Snapchat, Klaviyo, and more without browser tracking. Scale profitably with data you can trust. Elevar by Audiense's server-side tracking with Session Enrichment stitches events, sessions, and channel attribution to recognize returning anonymous users and connect behavior across visits in real time. Built for a cookieless future, Elevar provides a flexible, scalable data foundation—delivering reliable data to Meta CAPI, Snapchat, Klaviyo, and more without browser tracking. Scale profitably with data you can trust. more Ad Platforms: Boost ROAS and cut CAC with higher match rates and clean events Email & SMS: Capture more abandoners and trigger flows to recover lost revenue Checkout & CRO: Track drop-offs, find friction, and test confidently Expansion Tools: Customize and scale into new markets with compliance support Offline & Subscriptions: Sync in-store and recurring orders for full attribution
Turn Anonymous Users into Revenue | Compliant 1st Party Pixel Emotive CartAI™ immediately generates more ROAS for your brand. Generate bigger remarketing audiences. Scale your ROAS. You’ll send significantly more abandoned browse and cart emails, and sms and experience noticeable lift in revenue and ROI. This data is yours to own, fully compliant, and we integrate with multiple apps & platforms. It takes about 20 minutes to setup. You'll start seeing value within hours. Emotive CartAI™ immediately generates more ROAS for your brand. Generate bigger remarketing audiences. Scale your ROAS. You’ll send significantly more abandoned browse and cart emails, and sms and experience noticeable lift in revenue and ROI. This data is yours to own, fully compliant, and we integrate with multiple apps & platforms. It takes about 20 minutes to setup. You'll start seeing value within hours. more Capture Significantly More Carts Integrate with any App (any email service provider) Never Blocked | True 1st Party Tracking that Tracks Users with a Lifetime ID
The copilot guiding you through store optimization with meaningful and focused analytics eShopBrainiac is your ally for efficient store management. Get timely notifications, analyze your store and product performance through the Business Dashboard, and understand how users interact with Business Interactions. In addition, you have access to personalized recommendations to enhance conversions. With eShopBrainiac, you'll gain a complete overview of your store's performance, facilitating informed decision-making and store optimization. eShopBrainiac is your ally for efficient store management. Get timely notifications, analyze your store and product performance through the Business Dashboard, and understand how users interact with Business Interactions. In addition, you have access to personalized recommendations to enhance conversions. With eShopBrainiac, you'll gain a complete overview of your store's performance, facilitating informed decision-making and store optimization. more Notifications from different categories that help to optimize the online store Business dashboard with a complete analysis of the online store performance Data about user interaction and the impact of marketing campaigns Personalized recommendations strategies to insert in the online store KPIs, charts, tables, rankings, funnels, cross-selling and upselling
Customize and automate data exports. Export orders, products, & more to a custom CSV/Excel file. Export orders, draft orders, abandoned checkouts, products, customers, B2B companies, metafields, returns, tracking numbers, line item properties, UTM parameters, analytics & more to delimited CSV/TSV/TXT or Excel (XLS/XLSX) formats. Customize your report and include only the data you need. Export orders to 3PL or dropshipper, ERP, WMS, create product feeds & other reports. Schedule automated exports to email, FTP or SFTP server, Google Sheets, Google Drive, Dropbox, Airtable, or Amazon S3. Export orders, draft orders, abandoned checkouts, products, customers, B2B companies, metafields, returns, tracking numbers, line item properties, UTM parameters, analytics & more to delimited CSV/TSV/TXT or Excel (XLS/XLSX) formats. Customize your report and include only the data you need. Export orders to 3PL or dropshipper, ERP, WMS, create product feeds & other reports. Schedule automated exports to email, FTP or SFTP server, Google Sheets, Google Drive, Dropbox, Airtable, or Amazon S3. more Create multiple templates for your 3PL, ERP, product feeds, & other use cases. Schedule automated exports to email, FTP, SFTP, Dropbox, Google Sheets, & more. Use Calculated Fields (Python) to manipulate the data automatically on export. Advanced Custom Filters for complex filtering logic. Use ShopifyQL to export Analytics reports.
No-code integration with Fathom Analytics, track conversions, checkout and cart events with ease. Elevate your Shopify store's analytics with Fasfy, the ultimate no-code integration for Fathom Analytics. Skip the hassle of code editing—simply paste your Site ID and launch sophisticated tracking in seconds. Effortlessly enable or disable event tracking with a click, streamlining your analytics setup. Elevate your Shopify store's analytics with Fasfy, the ultimate no-code integration for Fathom Analytics. Skip the hassle of code editing—simply paste your Site ID and launch sophisticated tracking in seconds. Effortlessly enable or disable event tracking with a click, streamlining your analytics setup. more Easy Setup: Get started in under 60 seconds, just paste your Fathom Analytics ID Privacy First Analytics - GDPR Compliant and Google Analytics alternative Effortless Event Tracking - Track checkout, cart, product and collection events Dashboard - View Fathom Analytics advanced dashboard right inside your admin Pixel- Recommended approach for Analytics without compromising store performance
Post-purchase surveys that boost revenue—track attribution, NPS, & more. NEW Analytics integration! Discover which marketing channels actually drive sales with post purchase surveys (PPS) on your thank you & order status pages. Analyze post-purchase survey responses against your order & LTV data to discover your best channels. Sync responses & analytics to Klaviyo, Google Sheets, Shopify Orders & more. Capture survey analytics data on attribution, NPS, segmentation, & CRO. Get to actually know your customers. Create a powerful "how did you hear about us?" (HDYHAU) survey that drives revenue. Discover which marketing channels actually drive sales with post purchase surveys (PPS) on your thank you & order status pages. Analyze post-purchase survey responses against your order & LTV data to discover your best channels. Sync responses & analytics to Klaviyo, Google Sheets, Shopify Orders & more. Capture survey analytics data on attribution, NPS, segmentation, & CRO. Get to actually know your customers. Create a powerful "how did you hear about us?" (HDYHAU) survey that drives revenue. more Analytics integration! Analyze your Fairing data directly in Shopify Analytics. Shopify Plus Certified post-purchase surveys (PPS) for attribution, NPS, etc Integrations: MCP (Claude), Klaviyo, Google Sheets, Shopify Flow, & 25 more! Smart Targeting: new v returning, product purchased, geography + translations. AI attribution insights! Your own personalized insights, delivered weekly.
AI shopping optimization for supplements, beauty, and outdoor. Track your visibility and revenue. ChatGPT, Perplexity, and Gemini are recommending products to shoppers every day, and AI conversion rates in supplements, beauty, and outdoor run two to three times higher than Google search. But only stores with structured product data get cited in AI responses. Flockd is built for these categories specifically. Diagnose what's blocking your products, fix the structural issues automatically, and track how often AI engines actually mention your brand over time. ChatGPT, Perplexity, and Gemini are recommending products to shoppers every day, and AI conversion rates in supplements, beauty, and outdoor run two to three times higher than Google search. But only stores with structured product data get cited in AI responses. Flockd is built for these categories specifically. Diagnose what's blocking your products, fix the structural issues automatically, and track how often AI engines actually mention your brand over time. more AI Readiness Score audits every product against AI shopping criteria Inject AI-friendly JSON-LD schema into product pages via theme app extension Track brand mentions across ChatGPT, Perplexity, Claude, and Gemini weekly Attribute orders and revenue to AI shopping platforms in your dashboard Auto-fill structured metafields like dosage, ingredients, and certifications
Get all the reports you need with just Google Analytics, in less than a minute. We recreate all the classic Universal Analytics e-commerce reports - including channels, source/medium, pages, landing pages, e-commerce overview, and the shopping behavior funnel - using GA4’s data. You get the information you need directly in your Shopify admin without the hassle of having to create any new reports or Explorations. You’ll never need to log into GA4 again. We recreate all the classic Universal Analytics e-commerce reports - including channels, source/medium, pages, landing pages, e-commerce overview, and the shopping behavior funnel - using GA4’s data. You get the information you need directly in your Shopify admin without the hassle of having to create any new reports or Explorations. You’ll never need to log into GA4 again. more Get your reports in less than a minute with our automated connection wizard. Includes channels, pages, landing pages, e-commerce overview and funnel charts. Uses your existing GA4 data. No need to add tracking or wait weeks for data. Reports are built into the Shopify admin so you don't have to switch tools. See all the e-commerce reports you need automatically created for you.
Take control. Track true profit, expenses & ad spend in real time, with robust P&L report. Stop juggling spreadsheets. GoProfit is a profit calculator & profit tracker that unifies sales, COGS, shipping, fees, taxes, and ad spend into one live profit tracking dashboard. You can see true net profit, P&L report, margin and marketing performance in real time. Track AOV, LTV, cohorts, and product performance with advanced profit analytics. Smart Alerts monitor your store 24/7, with automated reports to help you scale profitably. Take control of your profit analytics and scale with us. Stop juggling spreadsheets. GoProfit is a profit calculator & profit tracker that unifies sales, COGS, shipping, fees, taxes, and ad spend into one live profit tracking dashboard. You can see true net profit, P&L report, margin and marketing performance in real time. Track AOV, LTV, cohorts, and product performance with advanced profit analytics. Smart Alerts monitor your store 24/7, with automated reports to help you scale profitably. Take control of your profit analytics and scale with us. more See your true profit instantly: sales, expenses & margins in one live dashboard Auto-sync COGS, shipping, fees & taxes: accurate tracking without spreadsheets Accurate ad tracking: see true ROAS, CAC & profit by channel Daily & weekly profit reports plus on-demand exports keep your team aligned Smart Alerts monitors & catches profit drops & spikes the moment they happen.
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About UTM tracking Apps for Shopify
UTM tracking apps are essential tools for Shopify merchants looking to enhance their store's functionality and improve customer experience. These specialized applications help store owners streamline operations, increase sales, and provide better service to their customers.
When choosing a utm tracking app for your Shopify store, consider factors such as features, pricing, customer support, and compatibility with your theme and other apps. Reading reviews from other merchants can also provide valuable insights into the app's performance and reliability.
The apps listed on this page represent some of the best utm tracking solutions available in the Shopify App Store. Each has been selected based on its functionality, user ratings, and overall value for Shopify merchants.