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A/B testing Apps for Shopify

Enhance your Shopify store with the best A/B testing apps. Get insights on features, pricing, and user reviews for 2026.

Why Choose A/B testing Apps?

Key benefits include: Enhance your store functionality, Improve customer experience, Streamline business operations, Increase sales and conversions.

Available Options: Choose from 343+ verified apps with an average rating of 4.0 stars.
Top Developers: apps.shopify.com and more.

Looking for the Top A/B testing Apps?

We've analyzed thousands of a/b testing apps to identify the top performers based on ratings and install counts.

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Email marketing with newsletter, pop up window, workflows, email pop up, discount for email sign up Email marketing suite with newsletter, email pop ups, email templates, and automations to win back customers, follow up email signups, recover abandoned carts, and welcome new subscribers. Create an email series triggered when an order is paid or fulfilled. Send emails in bulk to promote deals and products. Show exit intent pop up window, newsletter pop up, email pop up, or promo popups. Pop up discount code in exchange for email sign up or via exit popup discount. Email marketing suite with newsletter, email pop ups, email templates, and automations to win back customers, follow up email signups, recover abandoned carts, and welcome new subscribers. Create an email series triggered when an order is paid or fulfilled. Send emails in bulk to promote deals and products. Show exit intent pop up window, newsletter pop up, email pop up, or promo popups. Pop up discount code in exchange for email sign up or via exit popup discount. more Email marketing — send beautiful emails to promote sales, products, and updates Automations — abandoned cart recovery, customer winback, new & fulfilled order Newsletters — 60+ stunning email templates for your next newsletter Email pop up window — collect email sign ups with an effective newsletter pop up Exit intent pop ups — pop up discount codes with an irresistible exit popup

4.8(Reviews)

Welcome your customers & Boost your sales Welcome your customers on your store and show them announcements, offers, deals and increase your sales. The Hello Announcements App is easy to use and doesn't require any form of coding skills. The app automatically gets installed on your store and if you ever decide to uninstall it, no residue code will be left. The app allows you to easily announce sales, deals and even discount codes. With it many options, you can fully customize the bars including colors, text and even integrate links. Welcome your customers on your store and show them announcements, offers, deals and increase your sales. The Hello Announcements App is easy to use and doesn't require any form of coding skills. The app automatically gets installed on your store and if you ever decide to uninstall it, no residue code will be left. The app allows you to easily announce sales, deals and even discount codes. With it many options, you can fully customize the bars including colors, text and even integrate links. more Welcome your customers and Give them offers = More sales! Customize the announcement bar colors, button label and target countries. Easy to use but has powerful options.

5.0(Reviews)

Pop Ups Elevated: beautifully designed popups for abandoned carts, email capture, upsells, etc... Turn visitors into customers. Easy to use pop ups created by famed internet marketer NEIL PATEL over a decade ago. Beautiful templates and an easy to use builder makes it a breeze to create beautiful and engaging popups without a designer. Get access to over 300 templates designed to help capture email addresses, recover abandoned carts, get customer feedback, upsell customers, make announcements and so much more. We're on a mission to help great stores grow through better pop ups. Turn visitors into customers. Easy to use pop ups created by famed internet marketer NEIL PATEL over a decade ago. Beautiful templates and an easy to use builder makes it a breeze to create beautiful and engaging popups without a designer. Get access to over 300 templates designed to help capture email addresses, recover abandoned carts, get customer feedback, upsell customers, make announcements and so much more. We're on a mission to help great stores grow through better pop ups. more Can be used to capture email addresses & recover abandoned carts. Helps to announce sales and drive traffic to specific product pages. Can be targeted based on pages, geo, site location and user behavior. Includes 100s of templates to make it easy to design stunning pop ups and bars. Direct integrations w/ e-mail providers including Klaviyo, Mailchimp, & more

0.0(Reviews)

Add urgency and fear-of-missing-out effects to your sales, and increase conversion and sales Countdown Timer Bar can help you add a sense of urgency in your sales events, make your customers feel they must act now to avoid missing out on something important, and drive more sales. The App supports various types of timers, such as one-time, auto-recurring, daily & weekly timer. You can use them for different sales events. It also offers targeting options including geo location, customer, page, etc. You can have targeted events for different countries, customers, and optimize the sales. Countdown Timer Bar can help you add a sense of urgency in your sales events, make your customers feel they must act now to avoid missing out on something important, and drive more sales. The App supports various types of timers, such as one-time, auto-recurring, daily & weekly timer. You can use them for different sales events. It also offers targeting options including geo location, customer, page, etc. You can have targeted events for different countries, customers, and optimize the sales. more One-time, auto-recurring, daily & weekly timers can fit different types of sales Advanced targeting: location, Shopify markets, customer, page, product, device Scheduling, you can plan sales events in advance for events like Black Friday Fully customizable with various rotation & animation, background images & styles Supports all pages, 1-click to enable, no coding required

4.9(Reviews)

Email Collection Bar captures emails from website visitors, auto sync with MailChimp, Klaviyo, etc Email Collection Bar helps capture emails from website visitors, as well as greets existing customers when they visit your site again. Both new and returning customers have the chance to experience your warm hospitality. The App also offers unique discount codes to nudge visitors to provide emails, and grow your subscribers list faster. The bar is fully customizable with targeting features. You can use different bars for visitors from different geo locations or in different languages. Email Collection Bar helps capture emails from website visitors, as well as greets existing customers when they visit your site again. Both new and returning customers have the chance to experience your warm hospitality. The App also offers unique discount codes to nudge visitors to provide emails, and grow your subscribers list faster. The bar is fully customizable with targeting features. You can use different bars for visitors from different geo locations or in different languages. more Convert store visitors into email subscribers using a fully customized bar Auto sync subscribers with top email service providers, MailChimp, Klaviyo, etc Advanced targeting geo location, customer, page, product, device targeting Offer unique discount coupon after visitors provided emails, increase sales Supports all pages, 1-click to enable, no coding required

4.6(Reviews)

Promote free shipping with progressive messages to motivate customers to buy more & boost sales Free Shipping Bar displays progressive messages when customers put more items in their shopping carts, and lets them know how much more to buy in order to get your free shipping. This increases average order value and boosts sales. The bar is fully customizable with advanced targeting options including geo location, Shopify markets, customer, page, product, etc. You can have multiple free shipping offers for different countries, customers, and optimize the sales. Free Shipping Bar displays progressive messages when customers put more items in their shopping carts, and lets them know how much more to buy in order to get your free shipping. This increases average order value and boosts sales. The bar is fully customizable with advanced targeting options including geo location, Shopify markets, customer, page, product, etc. You can have multiple free shipping offers for different countries, customers, and optimize the sales. more Display messages with progressive shipping goals, and boost sales Advanced targeting: location, Shopify markets, customer, page, product, device Scheduling, you can plan free shipping in advance for events like Black Friday Fully customizable & supports all pages, 1-click to enable, no coding required Auto-detect visitors' local currencies and convert the free shipping amount

4.9(Reviews)

Promote sales on a fully customizable banner, increase customer awareness and boost sales Always keeping your customers in the loop about your business updates, promotions, and events is a key element of managing customer relationships. Quick Announcement Bar makes this easier and quicker. You can add a fully customizable banner on your website with a few clicks, inform your customers. You can have multiple bars shown in rotation or with various animations. You can offer different sales on different bars for different geo locations, customers, pages, etc, and optimize the return. Always keeping your customers in the loop about your business updates, promotions, and events is a key element of managing customer relationships. Quick Announcement Bar makes this easier and quicker. You can add a fully customizable banner on your website with a few clicks, inform your customers. You can have multiple bars shown in rotation or with various animations. You can offer different sales on different bars for different geo locations, customers, pages, etc, and optimize the return. more Present your sales events with a customized bar, increase awareness and sales Advanced targeting geo location, customer, page, product, device targeting Scheduling, you can plan sales in advance for events like Black Friday Fully customizable with various rotation & animation, background images & styles Supports all pages, 1-click to enable, no coding required

4.9(Reviews)

Boost sales with omni-channel marketing via WhatsApp, SMS, and Web Push campaigns & automations Effortlessly expand your marketing reach with our all-in-one platform, featuring WhatsApp, SMS, and Web Push channels. Grow your subscriber list and create sales-boosting campaigns across these channels. Recover lost sales with abandoned cart and checkout automations, and drive new sales with back-in-stock and price-drop alerts. Our smart balancing algorithm ensures each message is delivered via the best channel, avoiding duplicates. Effortlessly expand your marketing reach with our all-in-one platform, featuring WhatsApp, SMS, and Web Push channels. Grow your subscriber list and create sales-boosting campaigns across these channels. Recover lost sales with abandoned cart and checkout automations, and drive new sales with back-in-stock and price-drop alerts. Our smart balancing algorithm ensures each message is delivered via the best channel, avoiding duplicates. more Easily create customizable popups to grow WhatsApp, SMS and Web Push subscribers Create multi-channel campaigns in minutes with WhatsApp, SMS and Web Push Auto recover abandoned cart, abandoned checkout, and abandoned browser Auto send back in stock and price drop reminders automatically to drive new sale Send messages to every subscriber via the optimal channels, avoiding duplicates

4.7(Reviews)

Push down, redirect, hide, & sort out of stock & republish back in stock SKUs. Alerts / tags / rules Redirect, Hide or push down out-of-stock, unavailable stock, or low stock products based on their stock level, attributes, or tags. Republish back-in-stock products. Utilize advanced automation rules for 24/7 restock alerts & tracking. Back in stock alert notifications & low stock notifications with customizable reports. Automated tagging including inventory location, sales channel, descriptions, missing pictures & more. Update collections in real time, scheduled, or manually. Set up instantly! Redirect, Hide or push down out-of-stock, unavailable stock, or low stock products based on their stock level, attributes, or tags. Republish back-in-stock products. Utilize advanced automation rules for 24/7 restock alerts & tracking. Back in stock alert notifications & low stock notifications with customizable reports. Automated tagging including inventory location, sales channel, descriptions, missing pictures & more. Update collections in real time, scheduled, or manually. Set up instantly! more Automatically redirect, hide, or push down out-of-stock or low stock products Automatically republish back-in-stock products to never have any down time Advanced automation rules based on locations, image, attributes, tags, & more Customizable OOS, low stock & back in stock alerts, notifications & activity Update collections in real time, on a schedule & date range, or manually

5.0(Reviews)

Boost your sales with powerful upsell and cross-sell offers at every step of your customer journey! Boost your revenue with Honeycomb Upsell Funnels, the ultimate upselling and cross selling app for Shopify! Increase your store’s average order value by featuring high-converting upsell and cross sell offers on your product page, cart page, post purchase, and thank you page. Automate your upsells and ensure the best offers are matched with the right products every time with our AI-powered recommendation engine. Don’t miss out, start creating effective upsells to drive more sales! Boost your revenue with Honeycomb Upsell Funnels, the ultimate upselling and cross selling app for Shopify! Increase your store’s average order value by featuring high-converting upsell and cross sell offers on your product page, cart page, post purchase, and thank you page. Automate your upsells and ensure the best offers are matched with the right products every time with our AI-powered recommendation engine. Don’t miss out, start creating effective upsells to drive more sales! more Product page, cart page, in-checkout (Plus exclusive) and thank you page funnels Use built-in A/B split testing to find the BEST upsell offer to increase sales! Offer true one-click-to-buy post purchase upsells and easily merge the orders Easily customize the look and feel directly inside our app; no theme code added! Easy setup with custom fields, autopilot mode, discount stacking, pixels & more

4.8(Reviews)

All-in-one wishlist app; let customers save favorites, share gift lists, and recover sales. Increase conversions and customer retention with a feature-rich wishlist app that helps shoppers save favorites, create multiple wishlists or gift lists, and share wishlist via email or social media. Whether it’s B2C or B2B, Hulk Wishlist supports save for later shopping, product wishlist, and multi-device sync. Send automated stock alerts, price drop emails, and restock notifications to drive urgency. Customize your wishlist page, icon, and header to match your store’s branding. Increase conversions and customer retention with a feature-rich wishlist app that helps shoppers save favorites, create multiple wishlists or gift lists, and share wishlist via email or social media. Whether it’s B2C or B2B, Hulk Wishlist supports save for later shopping, product wishlist, and multi-device sync. Send automated stock alerts, price drop emails, and restock notifications to drive urgency. Customize your wishlist page, icon, and header to match your store’s branding. more Customize wishlist design, color, text and ensure tracking Meta & GA4 pixels. Shoppers can create & share wishlist via social media, link, or email sharing. Get in-depth analytics about wishlisted items of clients on Wishlist Dashboard. Incentivize shoppers to buy on restock, low stock by enabling special discounts. Build workflows & unify online and retail stores with Shopify Flow & Shopify POS

4.7(Reviews)

The AI Shopping Assistant that helps brands turn more shoppers into customers. iAdvize's AI Shopping Assistant engages shoppers using sales-first AI that delivers real-time guidance, personalized product recommendations, and proactive answers to critical shopper questions. Unlike chatbots that were made for support, our AI Shopping Assistant is built to sell. It removes common buying blockers and guides every shopper to checkout with confidence. iAdvize's AI Shopping Assistant engages shoppers using sales-first AI that delivers real-time guidance, personalized product recommendations, and proactive answers to critical shopper questions. Unlike chatbots that were made for support, our AI Shopping Assistant is built to sell. It removes common buying blockers and guides every shopper to checkout with confidence. more Engagement Widgets: Storefront elements designed to initiate shopper engagement. Shopping Panel: Where guided, high-converting actions are taken by your shoppers AI Designer: Build an AI Shopping Assistant that looks and feels like your brand Campaign Manager: Put your AI Shopping Assistant where it matters most. Shopper Insights: Your brand's performance dashboard for tracking AI impact.

5.0(Reviews)

Increase AOV w/Targeted Upsell & Cross Sell Offers. Product Page, In Cart, Pop-ups, & Post Purchase! Boost order values with In Cart Upsell & Cross-Sell app & create customized cart & post purchase upsell & cross-sell offers. Personalize shoppers experience w/ conditional logic & triggers. Perfect your upsell strategy with A/B testing on product upsell & cross-sell offers. Analyze effectiveness with an intuitive upselling dashboard. Post Purchase upselling & cross selling is easy with an in cart upsell cart app with 3 minute setup. This robust upsells app maximizes upselling and cross-selling. Boost order values with In Cart Upsell & Cross-Sell app & create customized cart & post purchase upsell & cross-sell offers. Personalize shoppers experience w/ conditional logic & triggers. Perfect your upsell strategy with A/B testing on product upsell & cross-sell offers. Analyze effectiveness with an intuitive upselling dashboard. Post Purchase upselling & cross selling is easy with an in cart upsell cart app with 3 minute setup. This robust upsells app maximizes upselling and cross-selling. more Maximize AOV with upsells on cart page/drawer, product pages & post purchase Set triggers & rules for efficiently targeted cart upsell & cross-sell offers Drive extra revenue with our robust pre and post-purchase upsell capability Fine-tune upsell cart strategies with a smart, easy to read analytics dashboard AI-autopilot feature to power the perfect automatic upselling and cross-selling

4.8(Reviews)

We track Physical Marketing Performance like you're used to tracking Email Marketing Performance! Automatically add physical marketing inserts to orders based on customizable rules. Add free samples to first-time buyers, thank you cards to loyal customers, or promotional flyers based on cart contents. Inserts appear as $0 line items so your 3PL or warehouse picks and packs them seamlessly. No manual work required. Track which inserts drive subscription upsells and category cross-sells with built-in conversion tracking. A/B test different inserts to optimize performance. Automatically add physical marketing inserts to orders based on customizable rules. Add free samples to first-time buyers, thank you cards to loyal customers, or promotional flyers based on cart contents. Inserts appear as $0 line items so your 3PL or warehouse picks and packs them seamlessly. No manual work required. Track which inserts drive subscription upsells and category cross-sells with built-in conversion tracking. A/B test different inserts to optimize performance. more Add inserts as $0 line items, 3PLs pick & pack automatically Target by order value, customer tags, product type, and more Automatically apply FREE discount to inserted products. Works with any 3PL or WMS, no integration needed! Track ROI: measure subscription upsells & cross-sell conversions

5.0(Reviews)

One platform for marketing and customer engagement teams to collaborate effectively. Insider One is the platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak performance and become unstoppable. With AI and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience for 2,000+ customers. Insider One is the platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak performance and become unstoppable. With AI and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience for 2,000+ customers. more Recover abandoned carts with triggered Email and SMS Personalize your store with 100+ pre-built templates like Social Proof and more Deliver AI-powered, affinity based recommendations to drive upsell/cross-sell Trigger price drop notifications with WhatsApp Business messages Build unified customer profiles with past behavior, analytics and predictions

4.7(Reviews)

No traffic means no sales. Get free visitors by promoting your products across partner stores. Low traffic is one of the biggest reasons Shopify stores fail. Without visitors, your products don’t get seen and your sales can’t grow. Instant Traffic helps you solve this by giving your store instant exposure across a network of partner stores. Your products are automatically displayed as recommendations in other Shopify stores, while their products appear in yours — creating a continuous flow of real visitors. Start getting traffic today without spending on ads or waiting for SEO results. Low traffic is one of the biggest reasons Shopify stores fail. Without visitors, your products don’t get seen and your sales can’t grow. Instant Traffic helps you solve this by giving your store instant exposure across a network of partner stores. Your products are automatically displayed as recommendations in other Shopify stores, while their products appear in yours — creating a continuous flow of real visitors. Start getting traffic today without spending on ads or waiting for SEO results. more Get traffic fast by promoting products across partner stores Avoid slow growth caused by low or zero store visitors Show your products instantly in multiple Shopify stores Display product recommendations to capture visitor attention Use popups and banners to turn views into real traffic

4.2(Reviews)

A/B Test prices, discounts, content, checkouts and more to make profitable decisions faster. A/B Test prices, content, shipping, discounts, and more—so you stop guessing and start growing profit. Find the right price for every product, roll out winning variants across segments, and track results using your own COGS and metrics. Whether you're testing content updates or new discount strategies, we've helped brands like yours run thousands of experiments that drive real business impact. A/B Test prices, content, shipping, discounts, and more—so you stop guessing and start growing profit. Find the right price for every product, roll out winning variants across segments, and track results using your own COGS and metrics. Whether you're testing content updates or new discount strategies, we've helped brands like yours run thousands of experiments that drive real business impact. more A/B test prices to uncover profit opportunities across your entire catalog Go beyond typical tests to include offers, discounts, shipping, and more Make confident decisions faster with clear, actionable analytics Deploy top-performing versions across segments, pages, and channels Define success on your terms with custom events, COGS, and metrics

4.8(Reviews)

Create dynamic, custom quizzes that drive more conversions, increase AOV, and grow subscribers. Create Product Recommendation Quizzes that drive more revenue and acquire more customers. Jebbit quizzes drive an above average completion rate and fuel intelligent product recommendations that consumers trust. Create Product Recommendation Quizzes that drive more revenue and acquire more customers. Jebbit quizzes drive an above average completion rate and fuel intelligent product recommendations that consumers trust. more Build and launch dynamic quizzes in minutes with Jebbit’s no-code builder Sync product recommendations directly from your Shopify product catalog Boost conversion rates & AOV while acquiring more customers In-depth analytics & easy optimizations to power peak intelligence & performance Seamless integrations with Klaviyo & Attentive to power ongoing personalization

4.5(Reviews)

Sell more with unlimited product reviews, UGC, star ratings, and testimonials Driving traffic is only half the battle – trust is what converts. Judge.me boosts conversion rate with unlimited product reviews, star ratings, and UGC (photo/video). Automate review requests after fulfillment or delivery, launch review widgets and testimonial sliders, boost visibility with Google reviews & SEO page. Share reviews and star ratings on Meta & TikTok, import Etsy & Amazon reviews and drive repeat purchases with coupons & referrals. Fully customizable, 24/7 support. Driving traffic is only half the battle – trust is what converts. Judge.me boosts conversion rate with unlimited product reviews, star ratings, and UGC (photo/video). Automate review requests after fulfillment or delivery, launch review widgets and testimonial sliders, boost visibility with Google reviews & SEO page. Share reviews and star ratings on Meta & TikTok, import Etsy & Amazon reviews and drive repeat purchases with coupons & referrals. Fully customizable, 24/7 support. more Collect and manage unlimited reviews, photos, videos, testimonials, ratings Display eye-catching review widgets, testimonial sliders and product ratings Send coupons and referrals to drive more reviews and repeat sales Syndicate reviews to Google, Meta & Shop App. Share on Facebook/Instagram/X Import reviews from Yotpo, Loox, Amazon, Etsy & other platforms

0.0(Reviews)

Drive more opt-ins with intelligent popups tailored to your brand and done for you Justuno is a premium website marketing automation platform that provides retailers with powerful tools to grow their lists and drive more sales. With Justuno experience responsive designs, robust traffic segmentation, workflow automation, & more at your fingertips. Drive personalized website experiences that CONVERT with the same marketing automation you’ve grown to love but now on your website. Best of all Justuno offers absolutely free do it for you onboarding! Justuno is a premium website marketing automation platform that provides retailers with powerful tools to grow their lists and drive more sales. With Justuno experience responsive designs, robust traffic segmentation, workflow automation, & more at your fingertips. Drive personalized website experiences that CONVERT with the same marketing automation you’ve grown to love but now on your website. Best of all Justuno offers absolutely free do it for you onboarding! more Email & SMS opt-ins and Quizzes: Grow your subscriber lists with smarter popups Offer discounts, free shipping, or any custom offer you can think of Create any targeting scenario with workflows and optimize with smarter A/B tests Identify anonymous visitors and supercharge your abandonment email flows Recover Abandoned Cart: Use exit offers to reduce bounce rate & drive sales

4.6(Reviews)

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About A/B testing Apps for Shopify in 2026

A/B testing apps are essential tools for Shopify merchants looking to enhance their store's functionality and improve customer experience. These specialized applications help store owners streamline operations, increase sales, and provide better service to their customers.

Why A/B testing Apps Are Essential for Your Shopify Store

In today's competitive e-commerce landscape, having the right a/b testing tools can give your Shopify store a significant advantage. These apps can help you automate complex processes, create better shopping experiences, and ultimately drive more revenue for your business.

The best a/b testing apps for Shopify offer these key benefits:

How to Choose the Right A/B testing App

When selecting a a/b testing app for your Shopify store, consider these important factors:

The apps listed on this page represent some of the best a/b testing solutions available for Shopify stores in 2026. Each has been selected based on its functionality, user ratings, and overall value for Shopify merchants.

Popular Use Cases for A/B testing Apps

Shopify merchants use a/b testing apps to:

Browse our curated selection of a/b testing apps to find the perfect tools for your Shopify store. Compare features, pricing, and reviews to make an informed decision that will help grow your business.

Frequently Asked Questions About A/B testing Apps

What are the best a/b testing apps for Shopify?

The best a/b testing apps for Shopify include highly-rated solutions that offer comprehensive features, reliable support, and competitive pricing. Look for apps with strong user reviews, regular updates, and integration capabilities.

How much do a/b testing apps cost?

A/B testing app pricing varies widely, from free basic plans to enterprise solutions costing $100+ per month. Most apps offer tiered pricing based on features and usage, with many providing free trials to test functionality.

Are a/b testing apps worth the investment?

Quality a/b testing apps typically provide strong ROI by improving efficiency, reducing manual work, and enhancing customer experience. The key is choosing apps that align with your specific business needs and growth goals.

Ready to Enhance Your Store?

Take your business to the next level with professional a/b testing tools. Explore apps with free trials and money-back guarantees.