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A/B testing Apps for Shopify

Enhance your Shopify store with the best A/B testing apps. Get insights on features, pricing, and user reviews for 2026.

Why Choose A/B testing Apps?

Key benefits include: Enhance your store functionality, Improve customer experience, Streamline business operations, Increase sales and conversions.

Available Options: Choose from 340+ verified apps with an average rating of 4.0 stars.
Top Developers: apps.shopify.com and more.

Looking for the Top A/B testing Apps?

We've analyzed thousands of a/b testing apps to identify the top performers based on ratings and install counts.

View Best A/B testing Apps

Want to know how a/b testing apps rank in Shopify App Store search? Explore a/b testing keyword rankings on AppJubilee to see which apps dominate organic App Store discovery.

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Boost sales with omni-channel marketing via WhatsApp, SMS, and Web Push campaigns & automations Effortlessly expand your marketing reach with our all-in-one platform, featuring WhatsApp, SMS, and Web Push channels. Grow your subscriber list and create sales-boosting campaigns across these channels. Recover lost sales with abandoned cart and checkout automations, and drive new sales with back-in-stock and price-drop alerts. Our smart balancing algorithm ensures each message is delivered via the best channel, avoiding duplicates. Effortlessly expand your marketing reach with our all-in-one platform, featuring WhatsApp, SMS, and Web Push channels. Grow your subscriber list and create sales-boosting campaigns across these channels. Recover lost sales with abandoned cart and checkout automations, and drive new sales with back-in-stock and price-drop alerts. Our smart balancing algorithm ensures each message is delivered via the best channel, avoiding duplicates. more Easily create customizable popups to grow WhatsApp, SMS and Web Push subscribers Create multi-channel campaigns in minutes with WhatsApp, SMS and Web Push Auto recover abandoned cart, abandoned checkout, and abandoned browser Auto send back in stock and price drop reminders automatically to drive new sale Send messages to every subscriber via the optimal channels, avoiding duplicates

4.7(Reviews)

Push down, redirect, hide, & sort out of stock & republish back in stock SKUs. Alerts / tags / rules Redirect, Hide or push down out-of-stock, unavailable stock, or low stock products based on their stock level, attributes, or tags. Republish back-in-stock products. Utilize advanced automation rules for 24/7 restock alerts & tracking. Back in stock alert notifications & low stock notifications with customizable reports. Automated tagging including inventory location, sales channel, descriptions, missing pictures & more. Update collections in real time, scheduled, or manually. Set up instantly! Redirect, Hide or push down out-of-stock, unavailable stock, or low stock products based on their stock level, attributes, or tags. Republish back-in-stock products. Utilize advanced automation rules for 24/7 restock alerts & tracking. Back in stock alert notifications & low stock notifications with customizable reports. Automated tagging including inventory location, sales channel, descriptions, missing pictures & more. Update collections in real time, scheduled, or manually. Set up instantly! more Automatically redirect, hide, or push down out-of-stock or low stock products Automatically republish back-in-stock products to never have any down time Advanced automation rules based on locations, image, attributes, tags, & more Customizable OOS, low stock & back in stock alerts, notifications & activity Update collections in real time, on a schedule & date range, or manually

5.0(Reviews)

Boost your sales with powerful upsell and cross-sell offers at every step of your customer journey! Boost your revenue with Honeycomb Upsell Funnels, the ultimate upselling and cross selling app for Shopify! Increase your store’s average order value by featuring high-converting upsell and cross sell offers on your product page, cart page, post purchase, and thank you page. Automate your upsells and ensure the best offers are matched with the right products every time with our AI-powered recommendation engine. Don’t miss out, start creating effective upsells to drive more sales! Boost your revenue with Honeycomb Upsell Funnels, the ultimate upselling and cross selling app for Shopify! Increase your store’s average order value by featuring high-converting upsell and cross sell offers on your product page, cart page, post purchase, and thank you page. Automate your upsells and ensure the best offers are matched with the right products every time with our AI-powered recommendation engine. Don’t miss out, start creating effective upsells to drive more sales! more Product page, cart page, in-checkout (Plus exclusive) and thank you page funnels Use built-in A/B split testing to find the BEST upsell offer to increase sales! Offer true one-click-to-buy post purchase upsells and easily merge the orders Easily customize the look and feel directly inside our app; no theme code added! Easy setup with custom fields, autopilot mode, discount stacking, pixels & more

4.9(Reviews)

Wishlist favorites & save for later: back in stock alerts and reminders for repeat purchases. Hulk Wishlist is the ultimate tool for repeat purchases. Let customers save for later with a wishlist favorites list and share gift registries easily. Supporting both B2C and B2B wishlist workflows, our app offers guest access and multi-device sync. Automate your sales recovery with a wishlist alert for price drop alerts or back in stock alerts. Send timely wishlist reminders to nudge shoppers back to your store. Customize every favorite icon and wishlist page to fit your brand perfectly. Hulk Wishlist is the ultimate tool for repeat purchases. Let customers save for later with a wishlist favorites list and share gift registries easily. Supporting both B2C and B2B wishlist workflows, our app offers guest access and multi-device sync. Automate your sales recovery with a wishlist alert for price drop alerts or back in stock alerts. Send timely wishlist reminders to nudge shoppers back to your store. Customize every favorite icon and wishlist page to fit your brand perfectly. more Design custom wishlist favorites pages with Meta and GA4 tracking pixels. Enable save for later, B2B wishlist, and guest favorites to boost sales. Use the wishlist alert dashboard to track trending products and analytics. Automate price drop alerts and back in stock alerts to recover revenue. Send wishlist reminders via Klaviyo and sync data with Shopify Flow or POS.

4.7(Reviews)

The AI Shopping Assistant that helps brands turn more shoppers into customers. iAdvize's AI Shopping Assistant engages shoppers using sales-first AI that delivers real-time guidance, personalized product recommendations, and proactive answers to critical shopper questions. Unlike chatbots that were made for support, our AI Shopping Assistant is built to sell. It removes common buying blockers and guides every shopper to checkout with confidence. iAdvize's AI Shopping Assistant engages shoppers using sales-first AI that delivers real-time guidance, personalized product recommendations, and proactive answers to critical shopper questions. Unlike chatbots that were made for support, our AI Shopping Assistant is built to sell. It removes common buying blockers and guides every shopper to checkout with confidence. more Engagement Widgets: Storefront elements designed to initiate shopper engagement. Shopping Panel: Where guided, high-converting actions are taken by your shoppers AI Designer: Build an AI Shopping Assistant that looks and feels like your brand Campaign Manager: Put your AI Shopping Assistant where it matters most. Shopper Insights: Your brand's performance dashboard for tracking AI impact.

5.0(Reviews)

Increase AOV w/Targeted Upsell & Cross Sell Offers. Product Page, In Cart, Pop-ups, & Post Purchase! Boost order values with In Cart Upsell & Cross-Sell app & create customized cart & post purchase upsell & cross-sell offers. Personalize shoppers experience w/ conditional logic & triggers. Perfect your upsell strategy with A/B testing on product upsell & cross-sell offers. Analyze effectiveness with an intuitive upselling dashboard. Post Purchase upselling & cross selling is easy with an in cart upsell cart app with 3 minute setup. This robust upsells app maximizes upselling and cross-selling. Boost order values with In Cart Upsell & Cross-Sell app & create customized cart & post purchase upsell & cross-sell offers. Personalize shoppers experience w/ conditional logic & triggers. Perfect your upsell strategy with A/B testing on product upsell & cross-sell offers. Analyze effectiveness with an intuitive upselling dashboard. Post Purchase upselling & cross selling is easy with an in cart upsell cart app with 3 minute setup. This robust upsells app maximizes upselling and cross-selling. more Maximize AOV with upsells on cart page/drawer, product pages & post purchase Set triggers & rules for efficiently targeted cart upsell & cross-sell offers Drive extra revenue with our robust pre and post-purchase upsell capability Fine-tune upsell cart strategies with a smart, easy to read analytics dashboard AI-autopilot feature to power the perfect automatic upselling and cross-selling

4.8(Reviews)

We track Physical Marketing Performance like you're used to tracking Email Marketing Performance! Automatically add physical marketing inserts to orders based on customizable rules. Add free samples to first-time buyers, thank you cards to loyal customers, or promotional flyers based on cart contents. Inserts appear as $0 line items so your 3PL or warehouse picks and packs them seamlessly. No manual work required. Track which inserts drive subscription upsells and category cross-sells with built-in conversion tracking. A/B test different inserts to optimize performance. Automatically add physical marketing inserts to orders based on customizable rules. Add free samples to first-time buyers, thank you cards to loyal customers, or promotional flyers based on cart contents. Inserts appear as $0 line items so your 3PL or warehouse picks and packs them seamlessly. No manual work required. Track which inserts drive subscription upsells and category cross-sells with built-in conversion tracking. A/B test different inserts to optimize performance. more Add inserts as $0 line items, 3PLs pick & pack automatically Target by order value, customer tags, product type, and more Automatically apply FREE discount to inserted products. Works with any 3PL or WMS, no integration needed! Track ROI: measure subscription upsells & cross-sell conversions

5.0(Reviews)

One platform for marketing and customer engagement teams to collaborate effectively. Insider One is the platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak performance and become unstoppable. With AI and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience for 2,000+ customers. Insider One is the platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak performance and become unstoppable. With AI and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience for 2,000+ customers. more Recover abandoned carts with triggered Email and SMS Personalize your store with 100+ pre-built templates like Social Proof and more Deliver AI-powered, affinity based recommendations to drive upsell/cross-sell Trigger price drop notifications with WhatsApp Business messages Build unified customer profiles with past behavior, analytics and predictions

4.6(Reviews)

No traffic means no sales. Get free visitors by promoting your products across partner stores. Low traffic is one of the biggest reasons Shopify stores fail. Without visitors, your products don’t get seen and your sales can’t grow. Instant Traffic helps you solve this by giving your store instant exposure across a network of partner stores. Your products are automatically displayed as recommendations in other Shopify stores, while their products appear in yours — creating a continuous flow of real visitors. Start getting traffic today without spending on ads or waiting for SEO results. Low traffic is one of the biggest reasons Shopify stores fail. Without visitors, your products don’t get seen and your sales can’t grow. Instant Traffic helps you solve this by giving your store instant exposure across a network of partner stores. Your products are automatically displayed as recommendations in other Shopify stores, while their products appear in yours — creating a continuous flow of real visitors. Start getting traffic today without spending on ads or waiting for SEO results. more Get traffic fast by promoting products across partner stores Avoid slow growth caused by low or zero store visitors Show your products instantly in multiple Shopify stores Display product recommendations to capture visitor attention Use popups and banners to turn views into real traffic

4.1(Reviews)

A/B Test prices, discounts, content, checkouts and more to make profitable decisions faster. A/B Test prices, content, shipping, discounts, and more—so you stop guessing and start growing profit. Find the right price for every product, roll out winning variants across segments, and track results using your own COGS and metrics. Whether you're testing content updates or new discount strategies, we've helped brands like yours run thousands of experiments that drive real business impact. A/B Test prices, content, shipping, discounts, and more—so you stop guessing and start growing profit. Find the right price for every product, roll out winning variants across segments, and track results using your own COGS and metrics. Whether you're testing content updates or new discount strategies, we've helped brands like yours run thousands of experiments that drive real business impact. more A/B test prices to uncover profit opportunities across your entire catalog Go beyond typical tests to include offers, discounts, shipping, and more Make confident decisions faster with clear, actionable analytics Deploy top-performing versions across segments, pages, and channels Define success on your terms with custom events, COGS, and metrics

4.8(Reviews)

Create dynamic, custom quizzes that drive more conversions, increase AOV, and grow subscribers. Create Product Recommendation Quizzes that drive more revenue and acquire more customers. Jebbit quizzes drive an above average completion rate and fuel intelligent product recommendations that consumers trust. Create Product Recommendation Quizzes that drive more revenue and acquire more customers. Jebbit quizzes drive an above average completion rate and fuel intelligent product recommendations that consumers trust. more Build and launch dynamic quizzes in minutes with Jebbit’s no-code builder Sync product recommendations directly from your Shopify product catalog Boost conversion rates & AOV while acquiring more customers In-depth analytics & easy optimizations to power peak intelligence & performance Seamless integrations with Klaviyo & Attentive to power ongoing personalization

4.5(Reviews)

Sell more with unlimited product reviews, UGC, star ratings, and testimonials Driving traffic is only half the battle – trust is what converts. Judge.me boosts conversion rate with unlimited product reviews, star ratings, and UGC (photo/video). Automate review requests after fulfillment or delivery, launch review widgets and testimonial sliders, boost visibility with Google reviews & SEO page. Share reviews and star ratings on Meta & TikTok, import Etsy & Amazon reviews and drive repeat purchases with coupons & referrals. Fully customizable, 24/7 support. Driving traffic is only half the battle – trust is what converts. Judge.me boosts conversion rate with unlimited product reviews, star ratings, and UGC (photo/video). Automate review requests after fulfillment or delivery, launch review widgets and testimonial sliders, boost visibility with Google reviews & SEO page. Share reviews and star ratings on Meta & TikTok, import Etsy & Amazon reviews and drive repeat purchases with coupons & referrals. Fully customizable, 24/7 support. more Collect and manage unlimited reviews, photos, videos, testimonials, ratings Display eye-catching review widgets, testimonial sliders and product ratings Send coupons and referrals to drive more reviews and repeat sales Syndicate reviews to Google, Meta & Shop App. Share on Facebook/Instagram/X Import reviews from Yotpo, Loox, Amazon, Etsy & other platforms

0.0(Reviews)

Drive more opt-ins with intelligent popups tailored to your brand and done for you Justuno is a premium website marketing automation platform that provides retailers with powerful tools to grow their lists and drive more sales. With Justuno experience responsive designs, robust traffic segmentation, workflow automation, & more at your fingertips. Drive personalized website experiences that CONVERT with the same marketing automation you’ve grown to love but now on your website. Best of all Justuno is a done-for-you experience. Justuno is a premium website marketing automation platform that provides retailers with powerful tools to grow their lists and drive more sales. With Justuno experience responsive designs, robust traffic segmentation, workflow automation, & more at your fingertips. Drive personalized website experiences that CONVERT with the same marketing automation you’ve grown to love but now on your website. Best of all Justuno is a done-for-you experience. more Email & SMS opt-ins and Quizzes: Grow your subscriber lists with smarter popups Offer discounts, free shipping, or any custom offer you can think of Create any targeting scenario with workflows and optimize with smarter A/B tests Identify anonymous visitors and supercharge your abandonment email flows Recover Abandoned Cart: Use exit offers to reduce bounce rate & drive sales

4.6(Reviews)

Show product recommendations and cross-sell offers on key pages to increase average order value. Product Related | Also Bought | FBT allows you to show related products that customers may purchase along with the selected product. This helps increase sales and push deals for a better shopping experience. Offer bundle-style cross-sells to push higher-value carts or show “Complete the look” or “You may also like” sets to increase AOV. No coding needed—set up widgets in a few steps and start driving more revenue from each order by using your ultimate sales frequently bought together app. Product Related | Also Bought | FBT allows you to show related products that customers may purchase along with the selected product. This helps increase sales and push deals for a better shopping experience. Offer bundle-style cross-sells to push higher-value carts or show “Complete the look” or “You may also like” sets to increase AOV. No coding needed—set up widgets in a few steps and start driving more revenue from each order by using your ultimate sales frequently bought together app. more Frequently Bought Together widget display on the related product pages. Customize FBT widget design, text, and layout to match your brand. Recommended and Manual Related Products - Also Bought for upsell&cross-sell. Line, grid, Amazon styles for frequently bought together products. Also bought – related products pro to promote bestsellers or seasonal items.

4.7(Reviews)

Make more money from the same traffic by using non-intrusive up-sell offers and cross-sell offers Boost your store’s sales with personalized upsell and cross-sell funnels. Engage customers at the right time with pre- and post-purchase pop-ups that showcase relevant product recommendations. Easily create offers to target specific customer behaviors that increase average order value and enhance the shopping experience. With customizable funnels, you can optimize each stage of the customer journey, helping you grow your business without hassle. Boost your store’s sales with personalized upsell and cross-sell funnels. Engage customers at the right time with pre- and post-purchase pop-ups that showcase relevant product recommendations. Easily create offers to target specific customer behaviors that increase average order value and enhance the shopping experience. With customizable funnels, you can optimize each stage of the customer journey, helping you grow your business without hassle. more One Click Upsell In Cart Upsell Post Purchase Upsell Checkout Booster Monster Upsell

2.6(Reviews)

Increase your average order value with offering bundles, gifts, and applying volume discounts! Create bundles which not only boost your AOV but also increase your conversion rate. Customise it easily to match your brand with our simple bundle builder. Curious to see how it performs? Track additional revenue generated in the main dashboard or dig in deeper in our analytics. Maximise your performance with our built-in A/B testing. Do you have any questions? Chat with our live customer support. Create bundles which not only boost your AOV but also increase your conversion rate. Customise it easily to match your brand with our simple bundle builder. Curious to see how it performs? Track additional revenue generated in the main dashboard or dig in deeper in our analytics. Maximise your performance with our built-in A/B testing. Do you have any questions? Chat with our live customer support. more Select which products or collections are eligible for volume discount. Discount can be set in percentage, dollar discount or specific price. Adjust the colours and styling to match your store's look & feel. See how much additional revenue you generated in the app's dashboard. Shopify native user friendly experience & helpful live customer support.

5.0(Reviews)

Kainic-Plugin makes recommending products simple, and helps you understand customers' needs. With Kainic-Plugin, your customers can view related products to any product, helping to enhance product discovery and improve order value. This app brings recommendation-style features into Shopify, allowing merchants to create a tailored product upsell and recommendation experience. With Kainic-Plugin, your customers can view related products to any product, helping to enhance product discovery and improve order value. This app brings recommendation-style features into Shopify, allowing merchants to create a tailored product upsell and recommendation experience. more Track customer behavior and activity across events. Customize which customer events are tracked. Display a list of recommended products based on customer interaction patterns.

5.0(Reviews)

AI marketing and customer service automation for email marketing, SMS, and WhatsApp to grow faster. Go beyond the basics with Klaviyo’s AI-first B2C CRM. Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and AI customer service tools that turn browsers into buyers. Go beyond the basics with Klaviyo’s AI-first B2C CRM. Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and AI customer service tools that turn browsers into buyers. more Unify and activate real-time data from Shopify and 350+ apps across the journey Use Marketing Agent to read your site and build launch-ready on-brand campaigns Create AI-powered segments and flow triggers using historical and real-time data Drive conversions with personalized email, SMS, WhatsApp, mobile push & pop-ups Turn service moments into shopping moments with Customer Hub and Customer Agent

4.6(Reviews)

AI Search & product discovery platform that significantly improves conversion rate and AOV. Perfect for busy merchandising teams, Klevu advanced AI search and recommendations engine helps companies efficiently increase on-site search revenue. Plus, shoppers get personalized product recommendations, and are able to quickly find what they need through our filter and navigation features on product listing pages. Fully compatible with Shopify Markets. With our innovative features, retailers can provide customers with an enjoyable, streamlined shopping experience. Perfect for busy merchandising teams, Klevu advanced AI search and recommendations engine helps companies efficiently increase on-site search revenue. Plus, shoppers get personalized product recommendations, and are able to quickly find what they need through our filter and navigation features on product listing pages. Fully compatible with Shopify Markets. With our innovative features, retailers can provide customers with an enjoyable, streamlined shopping experience. more Advanced AI search and merchandising that learns from your shoppers over time. Easy-to-use merchandising dashboard where you can test and schedule campaigns. Add advanced filtering to product listing pages and manage facets shown. Onsite Search, Merch & Recommendations fully compatible with Shopify Markets. Robust APIs, SDKs and custom storefront documentation, compatible with Hydrogen.

4.9(Reviews)

Boost profit, marketing ROI & lifetime value (LTV) with real-time insights from AI Agents. Lebesgue: AI Marketing & LTV scans your store analytics, Facebook ads, and Google ads performance to detect any mistake in your advertising strategy. It combines your data, your competitors' data, and overall marketing trends to tell you opportunities for improvement and growth. Find key industry benchmarks, improve your marketing content and forecast your revenue. Use customer lifetime value (LTV), retention, P&L analysis to improve your financial reporting. Track results with the KPI dashboard Lebesgue: AI Marketing & LTV scans your store analytics, Facebook ads, and Google ads performance to detect any mistake in your advertising strategy. It combines your data, your competitors' data, and overall marketing trends to tell you opportunities for improvement and growth. Find key industry benchmarks, improve your marketing content and forecast your revenue. Use customer lifetime value (LTV), retention, P&L analysis to improve your financial reporting. Track results with the KPI dashboard more Fix mistakes on Google, TikTok and Facebook Ads that hurt your marketing profit Analyze Customer Lifetime Value (LTV) and cohort by product, state or count Track cohort performance, retention, churn, and expected lifetime value Get notified on out of stock, track inventory, and impact your ads CR,MER & ROI Track competitors' emails or FB marketing strategy and find industry benchmarks

4.9(Reviews)

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About A/B testing Apps for Shopify in 2026

A/B testing apps are essential tools for Shopify merchants looking to enhance their store's functionality and improve customer experience. These specialized applications help store owners streamline operations, increase sales, and provide better service to their customers.

Why A/B testing Apps Are Essential for Your Shopify Store

In today's competitive e-commerce landscape, having the right a/b testing tools can give your Shopify store a significant advantage. These apps can help you automate complex processes, create better shopping experiences, and ultimately drive more revenue for your business.

The best a/b testing apps for Shopify offer these key benefits:

How to Choose the Right A/B testing App

When selecting a a/b testing app for your Shopify store, consider these important factors:

The apps listed on this page represent some of the best a/b testing solutions available for Shopify stores in 2026. Each has been selected based on its functionality, user ratings, and overall value for Shopify merchants.

Popular Use Cases for A/B testing Apps

Shopify merchants use a/b testing apps to:

Browse our curated selection of a/b testing apps to find the perfect tools for your Shopify store. Compare features, pricing, and reviews to make an informed decision that will help grow your business.

Frequently Asked Questions About A/B testing Apps

What are the best a/b testing apps for Shopify?

The best a/b testing apps for Shopify include highly-rated solutions that offer comprehensive features, reliable support, and competitive pricing. Look for apps with strong user reviews, regular updates, and integration capabilities.

How much do a/b testing apps cost?

A/B testing app pricing varies widely, from free basic plans to enterprise solutions costing $100+ per month. Most apps offer tiered pricing based on features and usage, with many providing free trials to test functionality.

Are a/b testing apps worth the investment?

Quality a/b testing apps typically provide strong ROI by improving efficiency, reducing manual work, and enhancing customer experience. The key is choosing apps that align with your specific business needs and growth goals.

Ready to Enhance Your Store?

Take your business to the next level with professional a/b testing tools. Explore apps with free trials and money-back guarantees.