Add beautiful, fast, high-converting sections. One click install, edit easily in the theme editor. Do you feel your theme is missing sections you need and limiting your business potential? Now you can launch stunning, high-converting storefronts in seconds using our professionally crafted, plug-and-play theme sections. Whether you're refreshing a product page or building a full landing page, our premium sections and blocks give you the power to build fast and look great doing it. ✅ 1-click install, no coding or developers required. Do you feel your theme is missing sections you need and limiting your business potential? Now you can launch stunning, high-converting storefronts in seconds using our professionally crafted, plug-and-play theme sections. Whether you're refreshing a product page or building a full landing page, our premium sections and blocks give you the power to build fast and look great doing it. ✅ 1-click install, no coding or developers required. more Boost conversions with sections inspired by top-performing stores Fully customizable to fit your brand Explore new components added each month to enhance design and functionality Build faster and better with our library of pre-built theme sections
A/B testing Apps for Shopify
Enhance your Shopify store with the best A/B testing apps. Get insights on features, pricing, and user reviews for 2025.
Why Choose A/B testing Apps?
Key benefits include: Enhance your store functionality, Improve customer experience, Streamline business operations, Increase sales and conversions.
Looking for the Top A/B testing Apps?
We've analyzed thousands of a/b testing apps to identify the top performers based on ratings and install counts.
View Best A/B testing Apps
Boost retention, drive traffic, and increase sales with our all-in-one marketing and upsell app. Rosetta.ai Personalization Upsell Dealer is an integrated Shopify app offering 360° e-commerce marketing solutions. Automatically personalize your site with targeted traffic acquisition, various product recommendation scenarios, smart pop-ups, and optimized search results to boost sales. Enable effective upselling and cross-selling from the homepage to checkout, reduce acquisition costs, and drive revenue growth. Rosetta.ai Personalization Upsell Dealer is an integrated Shopify app offering 360° e-commerce marketing solutions. Automatically personalize your site with targeted traffic acquisition, various product recommendation scenarios, smart pop-ups, and optimized search results to boost sales. Enable effective upselling and cross-selling from the homepage to checkout, reduce acquisition costs, and drive revenue growth. more Attract customers with FREE product exposure on thank you pages across brands. Fully customize AI recommendations for max conversions; no coding required! Use smart pop-up promotions to encourage hesitant customers to buy more. Personalize searches for easy product discovery and deep customer insights. Discover your hottest items with AI product auto-tagging in just one click!
A/B testing prices, themes, content, URLs, and popups to improve CRO and increase sales. Personizely is your ultimate CRO toolkit, built to boost ecommerce performance through advanced A/B testing. Run ab testing and split testing across product pages, popups, themes, content, URLs, and pricing to uncover what drives more conversions. From price testing to theme split tests, Personizely helps optimize every element, no coding needed. Drive more sales with data-backed decisions and confidently AB test every variation using real-time CRO insights that deliver results. Personizely is your ultimate CRO toolkit, built to boost ecommerce performance through advanced A/B testing. Run ab testing and split testing across product pages, popups, themes, content, URLs, and pricing to uncover what drives more conversions. From price testing to theme split tests, Personizely helps optimize every element, no coding needed. Drive more sales with data-backed decisions and confidently AB test every variation using real-time CRO insights that deliver results. more A/B testing: Test pricing, content, pages, themes, popups, and boost sales Price A/B testing: Find the right pricing strategy to improve CRO. Content AB Testing: Run AB tests on headlines, CTAs, layouts, and visuals Theme A/B Testing: AB test layouts, styles, and structure to improve performance URL A/B Testing: AB test URLs to uncover what drives more traffic and sales
Popup Builder for More Leads & Sales. Boost conversions, capture leads, and reduce cart abandonment Picreel is a popup tool that helps you boost conversions, capture leads, and enhance your sales performance. With an easy, no-code setup, Picreel offers customizable popups designed to engage visitors at the right moment. Whether you’re using exit-intent popups, time-based popups, offering discounts, or collecting leads, Picreel optimizes your strategy with A/B testing. Improve customer engagement and grow your Shopify store with smarter popup solutions. Picreel is a popup tool that helps you boost conversions, capture leads, and enhance your sales performance. With an easy, no-code setup, Picreel offers customizable popups designed to engage visitors at the right moment. Whether you’re using exit-intent popups, time-based popups, offering discounts, or collecting leads, Picreel optimizes your strategy with A/B testing. Improve customer engagement and grow your Shopify store with smarter popup solutions. more Boost conversion rates Ready-to-use templates A/B testing and analytics to optimize popup performance Easily integrates with popular apps Easy, no-code installation with quick setup
Upsell premium services at checkout: increase AOV and improve customer experience ProtectMyOrder enables merchants to upsell premium services at checkout. Sell services such as shipping protection, carbon neutral shipping and free returns. You keep 80% of the upsell revenue and handle all claims yourself. ProtectMyOrder enables merchants to upsell premium services at checkout. Sell services such as shipping protection, carbon neutral shipping and free returns. You keep 80% of the upsell revenue and handle all claims yourself. more With 9 clicks, start selling premium services like package protection Show to 50% of site traffic to see impact on conversion rate Customise everything: pricing, titles, text and images
Sync your podcast or YouTube channel to blog pages with audio/video player & improve SEO ranking Allow your visitors to explore your podcast or YouTube channel directly on your store and enable Google and other search engine crawlers to index related keywords and drive organic traffic directly to your store. Each episode/video will be converted into a blog article, which will include an audio/video player so your visitors don't have to leave your store in order to listen/watch to your podcast. Allow your visitors to explore your podcast or YouTube channel directly on your store and enable Google and other search engine crawlers to index related keywords and drive organic traffic directly to your store. Each episode/video will be converted into a blog article, which will include an audio/video player so your visitors don't have to leave your store in order to listen/watch to your podcast. more Generate blog entries for your podcast/YouTube channel Embedded audio or YouTube player for each article Improve SEO and organic traffic for generated pages Podcast hosting options options
Use popups and banners to collect emails and phone numbers from visitors and boost sales! Increase your subscriber base by showing pop ups, banners, and smart bars. Ask for phone or email, add webhooks and increase sales. Need more traffic to a specific url? No problem. Create campaigns to drive traffic to the part of your store you need. Improve communication with your customers by adding your own smart announcements. They look and feel native to your store. Increase your subscriber base by showing pop ups, banners, and smart bars. Ask for phone or email, add webhooks and increase sales. Need more traffic to a specific url? No problem. Create campaigns to drive traffic to the part of your store you need. Improve communication with your customers by adding your own smart announcements. They look and feel native to your store. more Smart Bars to show specific and important information all the time Pop Ups to capture leads, announce a new coupon, or just shoot a message Share a coupon, an announcement, or drive traffic to a special link Fully customizable styles for all pop ups, smart bars, and more Drag n' Drop editor to create any combination you want with your widgets
Popconvert engage and turn website visitors into loyal buyers with Gamified Experiences. Get more subscribers and conversions with Gamified Experiences. Popconvert will turn your website visitors into subscribers and generate loads of purchases using one of the delivered coupons. Increasing conversion rates and creating a fresh and qualified database of subscribers. Get more subscribers and conversions with Gamified Experiences. Popconvert will turn your website visitors into subscribers and generate loads of purchases using one of the delivered coupons. Increasing conversion rates and creating a fresh and qualified database of subscribers. more Interactive and Gamified Pop-ups engages than Regular Pop-ups Advanced Targeting to add the Gamification into the user Context Campaign Limits and Behavior Triggers to keep you on the cool side Google Analytics 4 Integration A/B Testing Groups
Creates pop Urgency By showing a popup notification and converting your visitor into a customer. Popup notifications are a fast and efficient way to communicate with your audience, they can help you send real-time updates and reminders that get your audience to regularly engage with your brand. Popify allows you to keep in touch with your users by providing timely messages, a preview of suggested products, special offers, Customer activity notifications, and customer reviews. Popup notifications are a fast and efficient way to communicate with your audience, they can help you send real-time updates and reminders that get your audience to regularly engage with your brand. Popify allows you to keep in touch with your users by providing timely messages, a preview of suggested products, special offers, Customer activity notifications, and customer reviews. more Engage customers using various popup types options, Recent Sales, Coupons & More Convinces visitors to start buying from you with confidence and trust. Create a designed holiday notification with a click of a button.
Automated direct mail campaigns to increase sales & improve customer retention. Poplar is a direct mail platform that allows users to configure high ROI campaigns. Poplar gives you a new marketing tool to drive prospecting, cart abandonment retargeting & customer retention. You can also personalize content of the postcard based on purchase or cart data. The platform was built for speed, so campaigns can print and be delivered within 1 week - plus you can get real-time printing & delivery updates for each mailer. Built by Share Local Media Poplar is a direct mail platform that allows users to configure high ROI campaigns. Poplar gives you a new marketing tool to drive prospecting, cart abandonment retargeting & customer retention. You can also personalize content of the postcard based on purchase or cart data. The platform was built for speed, so campaigns can print and be delivered within 1 week - plus you can get real-time printing & delivery updates for each mailer. Built by Share Local Media more Build direct mail campaigns for prospecting, retargeting & customer retention Automatically trigger direct mail campaigns based on site behavior Execute batch mailing campaigns to your segments, all without leaving Shopify Print & deliver mail campaigns within as little as 5 days of hitting send Easily customize postcard content based on your purchase or cart data
Drive sales with Email& SMS pop ups, spin wheel popups, forms, exit intent popup & discount pop up Convert visitors to sales & reduce cart abandonment with pop ups, hello bar & SMS popup, embedded contact forms. Choose discount pop up templates like lightbox email pop up, exit intent pop up, discount coupon popups, newsletter pop ups, notification bars, wheel of fortune, & spin wheel using our popup builder. Customize email pop up form templates & autoresponders to suit your brand. Improve upsell pop up & exit popup campaigns using tools like triggers, targeting, & analytics and grow sales Convert visitors to sales & reduce cart abandonment with pop ups, hello bar & SMS popup, embedded contact forms. Choose discount pop up templates like lightbox email pop up, exit intent pop up, discount coupon popups, newsletter pop ups, notification bars, wheel of fortune, & spin wheel using our popup builder. Customize email pop up form templates & autoresponders to suit your brand. Improve upsell pop up & exit popup campaigns using tools like triggers, targeting, & analytics and grow sales more Show exit intent pop ups, email pop up, coupon popups, opt ins & spin the wheel Create announcement bars, popup message, & email forms using no-code popup maker Integrate newsletter popups, website forms & sticky bars to your email/CRM tools Optimize with popup triggers & targeting rules to convert quality leads Improve your Shopify SMS pop up & email popup forms using AB testing & analytics
Create any kind of marketing popups for your store. Marketing popups can increase sales by helping to raise awareness of products and services, build relationships with customers, provide incentives for customers to make a purchase, and direct visitors to the right product or service. Popups can also be used to generate leads, drive website traffic, and collect customer data. Additionally, they can help to build trust and loyalty by providing helpful information or exclusive discounts. Marketing popups can increase sales by helping to raise awareness of products and services, build relationships with customers, provide incentives for customers to make a purchase, and direct visitors to the right product or service. Popups can also be used to generate leads, drive website traffic, and collect customer data. Additionally, they can help to build trust and loyalty by providing helpful information or exclusive discounts. more Exit Intent Spinner Subscription
Aid in crafting sales-boosting with popup, banners, sold count, visitor count trust via social proof Leverage Avantify's feature-rich popup tool to drive purchases, establish credibility, and amplify your store's revenue. Spark a sense of urgency among visitors, boosting conversion rates and building trust through real-time purchase displays and a visitor counter. Employ customizable popups with discounts to expand your email marketing list, capture leads with exit intent, all without requiring any code. For assistance, reach out to us for 24/7 basic setup support. Leverage Avantify's feature-rich popup tool to drive purchases, establish credibility, and amplify your store's revenue. Spark a sense of urgency among visitors, boosting conversion rates and building trust through real-time purchase displays and a visitor counter. Employ customizable popups with discounts to expand your email marketing list, capture leads with exit intent, all without requiring any code. For assistance, reach out to us for 24/7 basic setup support. more Get emails with striking popup and custom discounts No additional code needed and compatible with any theme Foster trust with social proof: recent buys, live sales, and visitor stats.
Theme section library, metaobject to build your entire store, add to any theme, edit in theme editor Working from a standard theme and want something that looks professional, visually compelling, and fully aligned with your brand universe without a complex page-builder or expensive developers? ECB lets you solve that issue with a SEO-optimized section library, prebuilt templates, metaobjects - all in one. Start faster with/ customisable theme sections - circle menus (built-in rich snippets), shoppable videos, comparison charts, parallax effects, scrolling logo lists, upsell/cross-sell products. Working from a standard theme and want something that looks professional, visually compelling, and fully aligned with your brand universe without a complex page-builder or expensive developers? ECB lets you solve that issue with a SEO-optimized section library, prebuilt templates, metaobjects - all in one. Start faster with/ customisable theme sections - circle menus (built-in rich snippets), shoppable videos, comparison charts, parallax effects, scrolling logo lists, upsell/cross-sell products. more Build with AI: generate theme blocks to tailor product, home, or landing pages. CRO-optimized pages: Build with 100+ prebuilt templates & 238+ premade sections. Flex custom sections: Drag & drop, multi-column layouts & built-in app blocks. Prebuilt metaobject templates: use metaobjects, metafields as dynamic sources. Quickly migrate templates created by Easy Content Builder to a new theme.
Achieve an ultimate sales boost with checkout upsell & cross sell offers, thank you page promotions. Increase revenue and drive sales with automated one-click upsell & cross sell campaigns, checkout upsell bundles and cross-sell products, arrange a sale on the thank you page, automatic upsell recommendations, offer automatic discounts and coupons, setup multi-product downsell, track the effectiveness of your post purchase upsell offers & product recommendations. Just one application can increase AOV and boost sales without additional ADS costs. Upselling and cross-selling got easier. Increase revenue and drive sales with automated one-click upsell & cross sell campaigns, checkout upsell bundles and cross-sell products, arrange a sale on the thank you page, automatic upsell recommendations, offer automatic discounts and coupons, setup multi-product downsell, track the effectiveness of your post purchase upsell offers & product recommendations. Just one application can increase AOV and boost sales without additional ADS costs. Upselling and cross-selling got easier. more One click upsell and cross-sell offers Thank you page upsell promotions Upselling and cross-selling widgets Frequently bought together products Shopify product recommendations section
Send personalized one-off or triggered postcard campaigns to customers & prospects. As easy as email Unlock a new growth channel immune to spam filters & algorithms. PostPilot’s done-for-you expert service, exclusive capabilities + superior data makes it FAST & EASY to get exceptional direct mail results. Full-funnel: prospecting & lookalikes, website retargeting, email retargeting, abandoned cart, winbacks, loyalty, mini catalogs, and more. You can even drive hyper-targeted traffic to retailers. Send one-off or triggered campaigns; track results in a real-time dashboard. Try it risk-free. Unlock a new growth channel immune to spam filters & algorithms. PostPilot’s done-for-you expert service, exclusive capabilities + superior data makes it FAST & EASY to get exceptional direct mail results. Full-funnel: prospecting & lookalikes, website retargeting, email retargeting, abandoned cart, winbacks, loyalty, mini catalogs, and more. You can even drive hyper-targeted traffic to retailers. Send one-off or triggered campaigns; track results in a real-time dashboard. Try it risk-free. more Like Klaviyo/Meta for direct mail. One-off or triggered, personalized campaigns. Getting started is easy. Includes done-for-you design & strategy from our pros. Track results & ROI instantly. Get indispensable insights in your dashboard. We print everything in our own facilities for the best quality, speed, & value. Send 1 card or 1 million. Our proprietary data drives far superior performance.
Create and execute SMS programs to drive incremental revenue by engaging customers via text message With Postscript, drive conversations and conversions across all stages of the customer journey. Whether 1:1 or at scale, Postscript assures your texts are customized, conversational, and compliant. Use SMS Marketing to grow your list, develop your message strategy, deliver customer service, and drive purchases. Postscript AI works harder for you by staying on-brand, unlocking customer insights, and driving revenue with Brand Center, Infinity Testing and Shopper. With Postscript, drive conversations and conversions across all stages of the customer journey. Whether 1:1 or at scale, Postscript assures your texts are customized, conversational, and compliant. Use SMS Marketing to grow your list, develop your message strategy, deliver customer service, and drive purchases. Postscript AI works harder for you by staying on-brand, unlocking customer insights, and driving revenue with Brand Center, Infinity Testing and Shopper. more Drive traffic and sales with personalized SMS campaign and automation flows Track revenue and ROI to optimize conversion rates for your SMS programs AI that stays on-brand, drives insights, and unlocks incremental revenue Engage audiences with personalized messages using your historical Shopify data Ensure your messages arrive quickly during even the heaviest traffic times
Easy A/B Tests that boost AOV & Conversion. Price Testing and Price Optimization to maximize revenue Using AB Final, you can run A/B Price Testing, Price Optimization, Price Performance Testing multivariate testing and Price Variation Testing on your Shopify landing page, product page, pricing, price testing, copywriting, a/b test images, theme, a/b test product page layouts in order to find out what converts. Helps customers to rebuy and convert. No impact on page speed as AB Final is natively built for Shopify stores. Alternatives include Google Optimize, Optimizely, VWO and Omniconvert. Using AB Final, you can run A/B Price Testing, Price Optimization, Price Performance Testing multivariate testing and Price Variation Testing on your Shopify landing page, product page, pricing, price testing, copywriting, a/b test images, theme, a/b test product page layouts in order to find out what converts. Helps customers to rebuy and convert. No impact on page speed as AB Final is natively built for Shopify stores. Alternatives include Google Optimize, Optimizely, VWO and Omniconvert. more No-Coding skills needed and Easy A/B Testing & Price Optimization set up No effects to Page Speed as it's natively built on Shopify Convert to sale: A/BTesting price of products to find product that converts most Our team assists in setting up from successful A/B Price Testing campaigns
The AI-powered dynamic pricing tool that automatically discovers your profit-soaring sweet spot Improve your pricing effortlessly. Input your cost, set the price range, and watch our AI app do the work. Continuously testing for prices within your range, it adapts to shoppers' preferences, accounting for different times and days. Saturday afternoons call for budget-friendly deals, while Monday mornings see customers willing to invest a bit more. Finding the right price isn't just about profits, it's also about pleasing the customer. Let our app transform your pricing strategy seamlessly. Improve your pricing effortlessly. Input your cost, set the price range, and watch our AI app do the work. Continuously testing for prices within your range, it adapts to shoppers' preferences, accounting for different times and days. Saturday afternoons call for budget-friendly deals, while Monday mornings see customers willing to invest a bit more. Finding the right price isn't just about profits, it's also about pleasing the customer. Let our app transform your pricing strategy seamlessly. more Optimize dynamic prices, discount levels and create and price bundles 24/7 support for all your questions because pricing is not easy Full control of pricing with complete guardrails
Automated Competitor Price Monitoring and Customizable Repricing Strategies with Actionable Insights PriceMole - the ultimate competitor price monitoring and price tracking solution for eCommerce. With automation, save hundreds of hours manually checking competitor prices. Boost profits by optimizing prices at the right time and using historical analytics. Empower shopper's confidence with a competitor price comparison widget. PriceMole believes all your data belongs to you - download it anytime! Our Team is here to support you 24/7. PriceMole - the ultimate competitor price monitoring and price tracking solution for eCommerce. With automation, save hundreds of hours manually checking competitor prices. Boost profits by optimizing prices at the right time and using historical analytics. Empower shopper's confidence with a competitor price comparison widget. PriceMole believes all your data belongs to you - download it anytime! Our Team is here to support you 24/7. more Maximize Profits: Analyze competitor prices, strategy performance to boost sales Automate Competitor Monitoring: Track ANY competitor prices and availability Automate Repricing Strategies: Optimize prices with customizable dynamic rules Historical Pricing Charts and Order & Revenue Reports to maximize opportunities Customizable Comparison Widget for your website to Empower Shoppers
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About A/B testing Apps for Shopify in 2025
A/B testing apps are essential tools for Shopify merchants looking to enhance their store's functionality and improve customer experience. These specialized applications help store owners streamline operations, increase sales, and provide better service to their customers.
Why A/B testing Apps Are Essential for Your Shopify Store
In today's competitive e-commerce landscape, having the right a/b testing tools can give your Shopify store a significant advantage. These apps can help you automate complex processes, create better shopping experiences, and ultimately drive more revenue for your business.
The best a/b testing apps for Shopify offer these key benefits:
- Increased efficiency - Automate repetitive tasks and streamline your workflow
- Enhanced customer experience - Provide better service and more personalized shopping
- Improved conversion rates - Optimize your store to turn more visitors into customers
- Better analytics - Gain deeper insights into your store's performance
- Competitive advantage - Stay ahead with the latest e-commerce technologies
How to Choose the Right A/B testing App
When selecting a a/b testing app for your Shopify store, consider these important factors:
- Features and functionality - Does the app offer all the capabilities you need?
- Ease of use - Is the app intuitive and easy to set up?
- Pricing structure - Does the cost align with the value provided?
- Customer support - Is help readily available when you need it?
- Compatibility - Will it work well with your theme and other installed apps?
- Reviews and ratings - What do other merchants say about their experience?
- Updates and maintenance - Is the app regularly updated and well-maintained?
The apps listed on this page represent some of the best a/b testing solutions available for Shopify stores in 2025. Each has been selected based on its functionality, user ratings, and overall value for Shopify merchants.
Popular Use Cases for A/B testing Apps
Shopify merchants use a/b testing apps to:
- Streamline their day-to-day operations and save valuable time
- Create more engaging and personalized shopping experiences
- Optimize their store for better conversion rates and higher sales
- Gain deeper insights into customer behavior and preferences
- Stay competitive in the rapidly evolving e-commerce landscape
Browse our curated selection of a/b testing apps to find the perfect tools for your Shopify store. Compare features, pricing, and reviews to make an informed decision that will help grow your business.
Frequently Asked Questions About A/B testing Apps
What are the best a/b testing apps for Shopify?
The best a/b testing apps for Shopify include highly-rated solutions that offer comprehensive features, reliable support, and competitive pricing. Look for apps with strong user reviews, regular updates, and integration capabilities.
How much do a/b testing apps cost?
A/B testing app pricing varies widely, from free basic plans to enterprise solutions costing $100+ per month. Most apps offer tiered pricing based on features and usage, with many providing free trials to test functionality.
Are a/b testing apps worth the investment?
Quality a/b testing apps typically provide strong ROI by improving efficiency, reducing manual work, and enhancing customer experience. The key is choosing apps that align with your specific business needs and growth goals.
Ready to Enhance Your Store?
Take your business to the next level with professional a/b testing tools. Explore apps with free trials and money-back guarantees.