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Marsello: Loyalty, Email, SMS icon

Marsello: Loyalty, Email, SMS

3.9(Reviews)

Everything you need to engage and retain your customers. Loyalty program, email, SMS, and more. Marsello helps you grow your customer database and increase repeat purchases with a loyalty program and marketing add-ons that work seamlessly with your Shopify eCommerce and POS systems. Launch a fully branded loyalty program with customizable points-earning options, rewards, and VIP tiers, then put your loyalty data to work with behavior-driven email marketing, SMS campaigns, social media scheduling, and more. Marsello helps you grow your customer database and increase repeat purchases with a loyalty program and marketing add-ons that work seamlessly with your Shopify eCommerce and POS systems. Launch a fully branded loyalty program with customizable points-earning options, rewards, and VIP tiers, then put your loyalty data to work with behavior-driven email marketing, SMS campaigns, social media scheduling, and more. more Launch a fully branded loyalty program that drives repeat sales Grow customer engagement with email marketing, SMS campaigns, and automations Add a branded customer portal to your store to drive loyalty program engagement Track the impact of your loyalty and marketing with omnichannel reporting Seamlessly integrate loyalty into your POS & eCommerce systems

Key Features

  • Advanced automation capabilities
  • Advanced reporting capabilities
  • Advanced marketing capabilities
  • Advanced sales capabilities

Shopify App Installs

Weekly App Installs (Last 12 Weeks)
Total: 3,400
529 installs
529
Mar 17
93 installs
Apr 21
135 installs
Apr 28
1 installs
May 5
2,436 installs
2436
May 19
7 installs
May 26
73 installs
Jun 2
25 installs
Jun 9
51 installs
Jun 16
19 installs
Jun 23
29 installs
Jun 30
2 installs
Jul 14

Pricing Plans

Loyalty Launch

$60 / month

Points-based loyalty program, Customer referrals (Basic), Branded customer portal, Apple & Google Wallet, Loyalty automations (Basic), RFM segmentation, Customer feedback surveys, Analytics & reporting

Choose Plan

Loyalty Accelerate

$120 / month

Everything in Launch +, VIP tiers, Custom earn options, Advanced reward conditions, Points promotions, Product & collection sync, Loyalty program-enhancing integrations, API access

Choose Plan

Essential

$125 / month

Customer Loyalty Program, Points & Referral Program, Reward Redemption, VIP Tiers, Loyalty Automations, Segmentation, Feedback Surveys, Reporting

Choose Plan

Professional

$135 / month

All loyalty features +, Email & SMS Campaigns, Marketing Automation, Google Review Manager, Email Capture Forms, Social Scheduling, Reporting

Choose Plan

Frequently Asked Questions

What is Marsello: Loyalty, Email, SMS?

Everything you need to engage and retain your customers. Loyalty program, email, SMS, and more. Marsello helps you grow your customer database and increase repeat purchases with a loyalty program and marketing add-ons that work seamlessly with your Shopify eCommerce and POS systems. Launch a fully branded loyalty program with customizable points-earning options, rewards, and VIP tiers, then put your loyalty data to work with behavior-driven email marketing, SMS campaigns, social media scheduling, and more. Marsello helps you grow your customer database and increase repeat purchases with a loyalty program and marketing add-ons that work seamlessly with your Shopify eCommerce and POS systems. Launch a fully branded loyalty program with customizable points-earning options, rewards, and VIP tiers, then put your loyalty data to work with behavior-driven email marketing, SMS campaigns, social media scheduling, and more. more Launch a fully branded loyalty program that drives repeat sales Grow customer engagement with email marketing, SMS campaigns, and automations Add a branded customer portal to your store to drive loyalty program engagement Track the impact of your loyalty and marketing with omnichannel reporting Seamlessly integrate loyalty into your POS & eCommerce systems

How much does Marsello: Loyalty, Email, SMS cost?

Marsello: Loyalty, Email, SMS offers multiple pricing tiers to fit different business needs: Loyalty Launch: $60 / month, Loyalty Accelerate: $120 / month, Essential: $125 / month, Professional: $135 / month.

Is Marsello: Loyalty, Email, SMS easy to set up?

Yes, Marsello: Loyalty, Email, SMS is designed to be user-friendly and easy to set up. The app integrates seamlessly with your Shopify store, and most users can get started within minutes.

Customer Reviews

1.0

Disappointing Experience — Overpriced, No Refund, Poor Support We had a very bad experience with Marsello. They charged our business $300 CAD even though we never got to use the app. When we reached out within 30 days, explaining that we found their service too expensive for their poor features and wanted a refund, they outright refused. Their customer support was unhelpful and dismissive. Despite the fact that we hadn't benefited from the platform, they kept the full payment — which feels like they simply took our money without delivering value. For a loyalty program, their pricing is overrated and the service (poor features) does not match the cost. I strongly do not recommend Marsello to any business. Poor policies, bad customer experience, and no flexibility. Be careful before signing up — they do not stand behind their product.

April 30, 2025
1.0

Priced out of the app. I was a loyal user of this app, but they increased their rates while decreasing the benefits. As a struggling business, I could not afford the rate increase and lost all access to my customer data, including their loyalty points. Show more

December 16, 2024
1.0

Customer service is absolutely terrible. The experience has been disheartening and only foreshadows what is to come if we stay with them. We just signed up with Marsello and as soon as we became a paying customer, we couldn't get a hold of anyone. BEFORE signing up, I met with several staff members and they all seemed quite eager to help. Support does reply to our emails but the response time is usually about 6 or more hours. Even then, you reply and they don't get back to you for another few hours with a very generic response. How do you expect a business owner to sit tight while being kept in the dark? Customers have already signed up and waiting to use our loyalty program, only to be told it isn't working. This has a negative impact and only serves to discredit our business in the eyes of our customers. 'Ghosting us' speaks to their lack of professionalism as a whole. Their point system is buggy and it is evident. They haven't ironed out all the kinks. Show more

December 12, 2024
5.0

Marsello has really improved and took into considerations our product requests. Martin does an excellent job communicating which is rare from other loyalty programs. The shopify integrations have improved. I highly recommend Marsello. We have tried every loyalty program on shopifys app store and they fit our needs best considering we lean heavier on in-store retail vs e-comm. Show more

November 8, 2024
5.0

The Account Manager, Shanaya, is fantastic and super helpful. Show more

August 7, 2024

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