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A/B testing Apps for Shopify

Enhance your Shopify store with the best A/B testing apps. Get insights on features, pricing, and user reviews for 2026.

Why Choose A/B testing Apps?

Key benefits include: Enhance your store functionality, Improve customer experience, Streamline business operations, Increase sales and conversions.

Available Options: Choose from 343+ verified apps with an average rating of 4.0 stars.
Top Developers: apps.shopify.com and more.

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We've analyzed thousands of a/b testing apps to identify the top performers based on ratings and install counts.

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Drive sales and customer retention with email marketing, automation and loyalty programs. theMarketer is an email marketing and loyalty program platform enabling businesses to streamline their marketing processes, optimise their resources, and nurture customer lifetime value. Engage your customers instantly with newsletter / SMS / push notifications campaigns, and keep them coming back with our powerful Loyalty Program. This integration will automatically sync your store data with your TheMarketer account, making it easy to access all the features you need. theMarketer is an email marketing and loyalty program platform enabling businesses to streamline their marketing processes, optimise their resources, and nurture customer lifetime value. Engage your customers instantly with newsletter / SMS / push notifications campaigns, and keep them coming back with our powerful Loyalty Program. This integration will automatically sync your store data with your TheMarketer account, making it easy to access all the features you need. more Ramp up your email marketing with personalised product recommendations Enhance customer retention and lifetime value with our Loyalty Program Ready to go email, SMS and push notifications automations to re-engage customers Turn your customers into brand ambassadors with our Referral Program Enhance customer engagement and satisfaction using Feedback

5.0(Reviews)

Reach more shoppers and grow your business with TikTok Ads and TikTok Shop Tap into TikTok’s hyper-engaged audience with trends like #TikTokMadeMeBuyIt that turn viewers into loyal customers. Sync products directly from Shopify to TikTok to promote your offerings to an engaged audience and drive conversions. There’s never been a better time to connect with social commerce shoppers and grow your business Tap into TikTok’s hyper-engaged audience with trends like #TikTokMadeMeBuyIt that turn viewers into loyal customers. Sync products directly from Shopify to TikTok to promote your offerings to an engaged audience and drive conversions. There’s never been a better time to connect with social commerce shoppers and grow your business more Create TikTok ads in minutes with your own images or videos Optimize ad performance with easy, 1-click TikTok Pixel integration Sync TikTok Shop to Shopify to showcase products via video, LIVE etc Manage TikTok Shop orders and inventory within your Shopify admin

4.8(Reviews)

Elevate ads with unlimited multi pixels & CAPI for smarter targeting, better ROAS, and conversions. TiXel Multipixel is an independent app and is not officially related to TikTok. Don't lose conversions because you're missing key events. TiXel lets you install unlimited pixels, per product or store-wide, and track each with AI-powered server-side accuracy, helping address iOS 14 limits. With multi pixel tracking and Conversion API support, you'll gain clearer insights, reduce wasted spend, and improve ROAS and ROI. 1-click installation, no code required so you can start scaling with confidence TiXel Multipixel is an independent app and is not officially related to TikTok. Don't lose conversions because you're missing key events. TiXel lets you install unlimited pixels, per product or store-wide, and track each with AI-powered server-side accuracy, helping address iOS 14 limits. With multi pixel tracking and Conversion API support, you'll gain clearer insights, reduce wasted spend, and improve ROAS and ROI. 1-click installation, no code required so you can start scaling with confidence more Multi pixel event tracking: Add unlimited pixels, scale ads & optimize campaigns Handle iOS 14 and AdBlock tracking issues with server-side Conversion API events Real-time catalog & collection pixel sync: Power dynamic ads & scale performance Boost ad conversions: track real-time events & simplify advertising in one place Gain traffic sources insights like Meta, Google, Roposo & WeTracked in one view

4.4(Reviews)

Boost sales with AI-guided popups and countdown timers. Localize every popup in 75+ languages. Turn store activity into social proof with real-time sales, cart, visitor, review, order, and low inventory popups. Add countdown timers to product pages, cart pages, landing pages, and bars for launches, flash sales, and seasonal campaigns. Use the AI Setup Wizard to launch faster, AI Copy Generator to create popup text, and AI Performance Advisor to optimize campaigns. Track impressions, clicks, and CTR with analytics, run A/B tests, and localize popups with geolocation and 75+ languages. Turn store activity into social proof with real-time sales, cart, visitor, review, order, and low inventory popups. Add countdown timers to product pages, cart pages, landing pages, and bars for launches, flash sales, and seasonal campaigns. Use the AI Setup Wizard to launch faster, AI Copy Generator to create popup text, and AI Performance Advisor to optimize campaigns. Track impressions, clicks, and CTR with analytics, run A/B tests, and localize popups with geolocation and 75+ languages. more Easter Day sale popups & urgency countdown timers AI Setup Wizard, Copy Generator, and Performance Advisor Real-time sales, cart, visitor, review, and low-stock popups Countdown timers for products, carts, landing pages, and bars Analytics, CTR & A/B testing with geo-targeting and 75+ language popups

4.9(Reviews)

Track Orders, Cut Complaints, Create Branded Experiences, and Keep Customers Happy! Bring joy to your customers with TrackFree – the simple way to track orders, upsell products, and keep everyone happy. Offer real-time tracking, branded pages, automated updates, and personalized product recommendations. Turn order tracking into a delightful experience that boosts sales and customer satisfaction. Bring joy to your customers with TrackFree – the simple way to track orders, upsell products, and keep everyone happy. Offer real-time tracking, branded pages, automated updates, and personalized product recommendations. Turn order tracking into a delightful experience that boosts sales and customer satisfaction. more Track orders in real-time and keep customers updated Create branded tracking pages for a great experience Show product suggestions to boost sales and joy

0.0(Reviews)

All-in-One Sales & Trust App with 40+ Features: Payment Badges, Stock Counter, Sticky Cart, Popups TrustZ is a powerful Shopify conversion app built by e-commerce experts to help turn visitors into loyal customers. Seamlessly integrated into the Shopify ecosystem, TrustZ makes it effortless to add trust badges, payment icons, sticky add to cart buttons, countdown timers, stock counters, and FOMO popups - all without coding. Enhance your store with size charts, shipping info, product labels, and more. With TrustZ, building a high-converting, mobile-ready store is simple, fast, and effective. TrustZ is a powerful Shopify conversion app built by e-commerce experts to help turn visitors into loyal customers. Seamlessly integrated into the Shopify ecosystem, TrustZ makes it effortless to add trust badges, payment icons, sticky add to cart buttons, countdown timers, stock counters, and FOMO popups - all without coding. Enhance your store with size charts, shipping info, product labels, and more. With TrustZ, building a high-converting, mobile-ready store is simple, fast, and effective. more Social trust: payment icons, trust badges, secure checkout, social media icons Boost sales: sales popup, free shipping bar, sticky add to cart, quote upsell Create scarcity: low stock alert, stock counter, countdown timer bar, flash sale Easy product tabs accordions, size chart, product label, product discount badges Privacy: terms and conditions checkbox, cookie bar, bestsellers/ content protect

4.6(Reviews)

Boost your sales with Upsell, Cross-sell, AI Product Recommendations, Cart Upsell, and Bundle offers UFE Cross Sell & Upsell Bundle helps to show irresistible personalized recommendations with discounted upsells, sweet upsell bundles, and quantity breaks (quantity discounts, tiered pricing) without leaving the product purchase flow. UFE Cross Sell & Upsell Bundle is ultra-lightweight and provides optimized UX designs to help selleasy & create highly targeted upsell/cross-sell offers. UFE Cross Sell & Upsell Bundle helps to show irresistible personalized recommendations with discounted upsells, sweet upsell bundles, and quantity breaks (quantity discounts, tiered pricing) without leaving the product purchase flow. UFE Cross Sell & Upsell Bundle is ultra-lightweight and provides optimized UX designs to help selleasy & create highly targeted upsell/cross-sell offers. more One-click upsell checkout promotions in popup, in-page and floating styles Boost AOV via Product Bundles, Volume Discounts, and Frequently Bought Together Add aftersale upsells, post-purchase upsells, and discounted upsells in any page Highly customized designs supported, A/B testing: find which gives more revenue Fully compatible with Shopify Markets

4.8(Reviews)

Create perfect video landing pages for social media traffic. Boost engagement, sales, and ROAS! Tellos makes creating high-converting video landing pages simple and effortless. Upload a video, tag your products, and generate a mobile-optimized page with just one click. Perfect for social media traffic, the seamless video-to-video flow keeps shoppers engaged, increases sales, and maximizes ROAS. Designed for merchants who want an easy, no-code solution to showcase products, run campaigns, and turn traffic into revenue. Tellos makes creating high-converting video landing pages simple and effortless. Upload a video, tag your products, and generate a mobile-optimized page with just one click. Perfect for social media traffic, the seamless video-to-video flow keeps shoppers engaged, increases sales, and maximizes ROAS. Designed for merchants who want an easy, no-code solution to showcase products, run campaigns, and turn traffic into revenue. more Create video landing pages in one click—upload a video and you're live Mobile-friendly design ensures an engaging experience for every shopper No tech skills needed—save time and focus on growing your business Syncs with your social media content for effortless updates Help increase in Average Order Value | Boost ROAS | Improve in CVR

0.0(Reviews)

Send personalized unboxing experiences Build loyalty and revenue when you use UnDigital’s Unboxing Experience Platform to add beautiful, personalized, and trackable marketing inserts to each of your outgoing packages. Build loyalty and revenue when you use UnDigital’s Unboxing Experience Platform to add beautiful, personalized, and trackable marketing inserts to each of your outgoing packages. more Elevate your most important touchpoint with personalization Increase retention, revenue, and loyalty Include a handwritten note (automatically) Create an unboxing experience your customers want to share Integrates with ANY fulfillment process

0.0(Reviews)

Grow faster at lower cost by Email Marketing, Email Campaign, Newsletters, Popup. Just Pay-As-You-Go Boost sales and convert every visitor into a customer with our advanced Email Marketing & Web push suite. Leverage sophisticated Email automation for Abandoned cart & checkout recovery & "back in stock" alerts. Explode your subscriber list with an irresistible Popup & spin wheel offering a Discount. Send personalized Newsletters, Email campaigns with a pro Email template using deep Segmentation. Go global with Multiple language support. All this conversion power, at an unbeatable price. Boost sales and convert every visitor into a customer with our advanced Email Marketing & Web push suite. Leverage sophisticated Email automation for Abandoned cart & checkout recovery & "back in stock" alerts. Explode your subscriber list with an irresistible Popup & spin wheel offering a Discount. Send personalized Newsletters, Email campaigns with a pro Email template using deep Segmentation. Go global with Multiple language support. All this conversion power, at an unbeatable price. more Advanced Abandoned Cart & Abandoned Checkout Recovery, Email Campaign Advanced Shopify Email marketing campaigns, newsletters, and abandoned checkouts Smart Automation: Abandoned Cart, Welcome Automation, Winback, Back in stock... Drag-and-drop email builder. Easy add opt-in popup and spin wheel to the store Compatible & supports migration from Klaviyo, Mailchimp, Omnisend, Shopiy Email

4.9(Reviews)

Smart Flow: post-purchase upsells, one-click setup, templates, analytics, bundles set up in minutes! Integrated seamless post-purchase upsells. Smart Flow offers easy setup, custom designs, premade templates, one-click upsells, and detailed analytics. Enhance your strategy with A/B testing, personalized offers, and thank you page deals. Great for Shopify users wanting to maximize sales, reduce cart abandonment, improve customer satisfaction, drive repeat purchases, track performance, optimize campaigns, and enhance the overall shopping experience effortlessly. Smart Flow helps you succeed. Integrated seamless post-purchase upsells. Smart Flow offers easy setup, custom designs, premade templates, one-click upsells, and detailed analytics. Enhance your strategy with A/B testing, personalized offers, and thank you page deals. Great for Shopify users wanting to maximize sales, reduce cart abandonment, improve customer satisfaction, drive repeat purchases, track performance, optimize campaigns, and enhance the overall shopping experience effortlessly. Smart Flow helps you succeed. more Design custom upsells w/ drag & drop builder & ready-to-use responsive templates Target offers using product data, customer info & purchase data for max impact Add timers, quantity limits & variant pickers to create urgency & flexibility Track performance w/ detailed analytics on conversions & revenue per funnel Customize shipping rates & display rules to match your exact business needs

5.0(Reviews)

Supercharge AOV and Revenue with Pre and Post Purchase One-Click Upsells. Inspire your customers to add related products/accessories across Product page, Cart and Thank you pages, and increase units per transaction. On Shopify Plus? You can supercharge your Checkout page with upsells and progress bar. Watch incremental revenue grow with our real-time analytics and fine tune your offers by A/B testing across customer journey. Inspire your customers to add related products/accessories across Product page, Cart and Thank you pages, and increase units per transaction. On Shopify Plus? You can supercharge your Checkout page with upsells and progress bar. Watch incremental revenue grow with our real-time analytics and fine tune your offers by A/B testing across customer journey. more Create Post Purchase One-Click Upsells (single & multi-product) Upsell everywhere: Product page, Cart, Thank You page Supercharge Checkout page with upsells and more (Shopify Plus Exclusive) Customize Thank You & Order Status page: Upsells, Surveys & more Customizable Slide Cart, seamless branding driving high conversion rates

5.0(Reviews)

Frequently bought together cross-sell & post purchase upsell funnels, one click upsell & cart upsell Upsell.com (ReConvert): the essential upsell app to increase your AOV & conversion rate. Present targeted Shopify bundle, upsell & cross sell offers throughout the entire customer journey, from pre purchase upsale offers to post purchase upsell. Shopify magic: product page AI product recommendations, related products, frequently bought together & cart upsell. Use checkout upsell (Shopify Plus only) & one click upsell funnels to boost revenue from your post purchase funnel. Upsell.com (ReConvert): the essential upsell app to increase your AOV & conversion rate. Present targeted Shopify bundle, upsell & cross sell offers throughout the entire customer journey, from pre purchase upsale offers to post purchase upsell. Shopify magic: product page AI product recommendations, related products, frequently bought together & cart upsell. Use checkout upsell (Shopify Plus only) & one click upsell funnels to boost revenue from your post purchase funnel. more Product upsell, cart upsell, checkout upsell, post purchase upsell funnels Selleasy checkout blocks (Shopify Plus) upcart offers, cart upsells Monster upsell app: rebuy upsale, product recommendations Support Shopify Subscriptions Shopify bundles one click upsell (OCU upssel) Upsell funnel builder, upsell & cross-sell, frequently bought together up sell

4.8(Reviews)

Create Buy One Get One, Free gift with purchase, Cart Upsell & Cross Sell, Buy 2 Get 1 offers & more Upsellio allows you to create Buy One Get One, or any type of such Buy X Get Y, discounted upsell, flash sale, product bundles offers easily. You can create any type of such offer, even a free gift and show it on your store in a popup or embed style. You can track sales by app in app's analytics section to see the ROI and conversions. Show Upsell & Cross Sell on Cart Page, Product Details Page, Collection Page, Homepage or any page of store. Increase your store sales by Upsellio. Try it today. Upsellio allows you to create Buy One Get One, or any type of such Buy X Get Y, discounted upsell, flash sale, product bundles offers easily. You can create any type of such offer, even a free gift and show it on your store in a popup or embed style. You can track sales by app in app's analytics section to see the ROI and conversions. Show Upsell & Cross Sell on Cart Page, Product Details Page, Collection Page, Homepage or any page of store. Increase your store sales by Upsellio. Try it today. more Create Buy X Get Y type Offers easily for cart or any other page Pop up and Embed Display Modes with easy to customize Upsell & Cross Sell offers Track conversions by app in Analytics section of app easily to see the ROI Create Free gift with purchase offers to boost AOV & increase conversion rate Cart Upsell bundle options where you can upsell products bundles

4.4(Reviews)

Boost your AOV with checkout upsells, product & post purchase offers & thank you page editing UpsellPlus helps you increase average order value with powerful checkout upsell tools. Add upsell offers directly inside Shopify Checkout using extensions that blend seamlessly with your brand. Customize post-purchase flows, thank you pages, and cart drawers. Show dynamic checkout upsell blocks based on cart contents, and optimize results with A/B testing and real-time analytics. No developer required. UpsellPlus helps you increase average order value with powerful checkout upsell tools. Add upsell offers directly inside Shopify Checkout using extensions that blend seamlessly with your brand. Customize post-purchase flows, thank you pages, and cart drawers. Show dynamic checkout upsell blocks based on cart contents, and optimize results with A/B testing and real-time analytics. No developer required. more Modify checkout page with upsells, shipping bar & more (Shopify Plus Exclusive) Customize thank you page with reviews, upselling and cross-selling, & more Create post purchase one-click upsell & downsell offers (single & multi-product) Add checkout extensions to show reviews, banners, custom payment and delivery Upsell on the product page, cart page, cart drawer, checkout and post-purchase!

5.0(Reviews)

The All-In-One Countdown Timer & Sale Urgency App. Increase Conversion and Maximize Sales Save time and money with a single app. Includes 10+ urgency tools/features to help unlock your full sales potential. Setup is quick, easy and fully customizable. Save time and money with a single app. Includes 10+ urgency tools/features to help unlock your full sales potential. Setup is quick, easy and fully customizable. more Countdown Timers: Create urgency on store pages and at cart or checkout. Spin the Wheel: Boost engagement, reduce site abandonment, and reward customers. Social-Proof Alerts: Show recent orders and remaining stock as customers browse. Stock Counter: Create FOMO with Quantity Bars on Product Pages. Urgency Emails: Send Sale Alerts/Reminders + Add a Countdown Timer to any email.

4.0(Reviews)

AI cart upsell: Post purchase upsell, checkout upsell, thank you page upsell, volume discount & more Vanga AI automates any upsell for a rapid one click upsell experience! A fully custom cart with CSS-open helps you tailor it to your store. Make your cart upsell, cross sell, checkout upsell, post purchase upsell etc consistent with your store needs. Avoid checkout blocks & watch customers come back to rebuy! Boost AOV with an order bump & selleasy with any AI-based upsell: one click upsell, cart upsell, post purchase upsell, checkout upsell, cross sell and more! Install, enable upsells and win! Vanga AI automates any upsell for a rapid one click upsell experience! A fully custom cart with CSS-open helps you tailor it to your store. Make your cart upsell, cross sell, checkout upsell, post purchase upsell etc consistent with your store needs. Avoid checkout blocks & watch customers come back to rebuy! Boost AOV with an order bump & selleasy with any AI-based upsell: one click upsell, cart upsell, post purchase upsell, checkout upsell, cross sell and more! Install, enable upsells and win! more Bump orders with cart upsell, cross sell, checkout upsell, thank you page upsell Boost user confidence with trust badges & the option to add order notes to cart Reconvert carts with checkout upsell, cart upsell, one click upsell & cross sell Tailor your store with pre-order, custom pre-order message & a fully custom cart Integrations with Klaviyo & Kaching bundles: cart upsell + cross sell with ease

5.0(Reviews)

Let GPT do the selling: An AI Chatbot that drives sales and manages support 24/7 Verifast is a GPT-powered AI chatbot for your Shopify store. Our multilingual AI chat solution engages customers from landing to checkout, instantly answering FAQs and driving incremental sales. Verifast enhances product search, recovers abandoned carts, and upsells to boost AOV. Not just that, the chatbot also resolves support queries, reducing your team’s workload, and can seamlessly hand over conversations to a live agent when needed. Get started today and boost your sales. Verifast is a GPT-powered AI chatbot for your Shopify store. Our multilingual AI chat solution engages customers from landing to checkout, instantly answering FAQs and driving incremental sales. Verifast enhances product search, recovers abandoned carts, and upsells to boost AOV. Not just that, the chatbot also resolves support queries, reducing your team’s workload, and can seamlessly hand over conversations to a live agent when needed. Get started today and boost your sales. more Boost sales and AOV through smart product recommendations with your AI chatbot Reduce cart abandonment with smart proactive intervention from AI sales bot Enable 24/7 Multilingual Chatbot that answers queries like a live agent Get Actionable insights about customer intent & shopping behavior from AI Chat Train the AI to match your chat tonality & brand persona like a team member

5.0(Reviews)

Run viral giveaways, contests & sweepstakes to grow email list, boost engagement & have more sales! ViralSweep offers easy management of giveaways, sweepstakes, contests, raffles & waitlists, all while helping you boost sales & go viral! You can quickly create custom promotion pages to collect entries, analyze entrant data with charts & graphs, and easily select & notify winners. Even incentivize social media sharing to boost your promotion’s reach, generating additional leads and sales. You can collect UGC by running photo & video contests and choosing winners with votes or manual selection. ViralSweep offers easy management of giveaways, sweepstakes, contests, raffles & waitlists, all while helping you boost sales & go viral! You can quickly create custom promotion pages to collect entries, analyze entrant data with charts & graphs, and easily select & notify winners. Even incentivize social media sharing to boost your promotion’s reach, generating additional leads and sales. You can collect UGC by running photo & video contests and choosing winners with votes or manual selection. more Create your giveaway or raffle in minutes & share it easily with your customers Give bonus entries for completing social media actions: like, share, & more Run purchase-based giveaways to reward entries based on spend $1 spent = 1 entry Refer friends or complete social actions to move up spots on the waitlist Integrates with all your favorite email marketing, social media, & SMS platforms

4.4(Reviews)

Discover More, Sell More - Power Up Conversions with AI Multi-Search and Recommendations Stop losing sales to limited keyword search! Upgrade your fashion, apparel, and home & living store with Multi-Search—empowering shoppers to find items their way: type a description, upload an image, or browse similar. While basic search tools frustrate customers, our AI platform matches their natural shopping behavior. Smart Recommender automatically suggests your shopper's perfect product pairings, turning every product visit into an opportunity for higher conversion and increased cart values Stop losing sales to limited keyword search! Upgrade your fashion, apparel, and home & living store with Multi-Search—empowering shoppers to find items their way: type a description, upload an image, or browse similar. While basic search tools frustrate customers, our AI platform matches their natural shopping behavior. Smart Recommender automatically suggests your shopper's perfect product pairings, turning every product visit into an opportunity for higher conversion and increased cart values more AI Search: Smart Relevant Results, Zero Complexity - Find Anything, Instantly Multi-Modal: Shoppers can use text and image for richer and better product finds Self-Optimizing AI: Dynamic Re-Ranking That Boosts Your Top Performers Amplify Sales: Visually Similar & Complementary Recommender drives CVR & AOV No-Code Simplicity: Deploy advanced search & recommend features with zero coding

1.4(Reviews)

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About A/B testing Apps for Shopify in 2026

A/B testing apps are essential tools for Shopify merchants looking to enhance their store's functionality and improve customer experience. These specialized applications help store owners streamline operations, increase sales, and provide better service to their customers.

Why A/B testing Apps Are Essential for Your Shopify Store

In today's competitive e-commerce landscape, having the right a/b testing tools can give your Shopify store a significant advantage. These apps can help you automate complex processes, create better shopping experiences, and ultimately drive more revenue for your business.

The best a/b testing apps for Shopify offer these key benefits:

How to Choose the Right A/B testing App

When selecting a a/b testing app for your Shopify store, consider these important factors:

The apps listed on this page represent some of the best a/b testing solutions available for Shopify stores in 2026. Each has been selected based on its functionality, user ratings, and overall value for Shopify merchants.

Popular Use Cases for A/B testing Apps

Shopify merchants use a/b testing apps to:

Browse our curated selection of a/b testing apps to find the perfect tools for your Shopify store. Compare features, pricing, and reviews to make an informed decision that will help grow your business.

Frequently Asked Questions About A/B testing Apps

What are the best a/b testing apps for Shopify?

The best a/b testing apps for Shopify include highly-rated solutions that offer comprehensive features, reliable support, and competitive pricing. Look for apps with strong user reviews, regular updates, and integration capabilities.

How much do a/b testing apps cost?

A/B testing app pricing varies widely, from free basic plans to enterprise solutions costing $100+ per month. Most apps offer tiered pricing based on features and usage, with many providing free trials to test functionality.

Are a/b testing apps worth the investment?

Quality a/b testing apps typically provide strong ROI by improving efficiency, reducing manual work, and enhancing customer experience. The key is choosing apps that align with your specific business needs and growth goals.

Ready to Enhance Your Store?

Take your business to the next level with professional a/b testing tools. Explore apps with free trials and money-back guarantees.