Akikumo: Smart Merchandising

Akikumo has been a great tool for REDVANLY as we continue to grow. It gives us a clear picture of what our customers are actually buying and makes it much easier to understand what’s working across products, variants, and different sales channels. One of the biggest wins for our team is the Collection Intelligence. Merchandising our collections for e-commerce used to be a very manual process, but Akikumo has made it so much easier to use real performance data to help determine how products should be merchandised. It saves our team a ton of time while also taking some of the guesswork out of the process. We also love being able to quickly see what’s performing and use those insights to make smarter inventory decisions for future seasons. Having everything in one place allows us to spend less time pulling reports and more time actually using the information to make decisions. Leon and Jared have also been wonderful to work with. They really listen to our needs, take our feedback into consideration, and are constantly improving the product based on how our team actually uses it. It feels like they genuinely care about understanding our business and building features that make Akikumo even more useful for us. As a growing brand, we’re always looking for ways to work smarter without adding more manual processes, and Akikumo has helped us do exactly that!

Great team! Very helpful during onboarding and getting us set up with waht

Before Akikumo, merchandising was mostly educated guesses. A lot of gut, not much real structure behind how we were ordering or organizing products. Akikumo tightened that up, now it’s a mix of instinct and actual data. The time savings are obvious. We hit a ShipHero sync issue, and instead of digging through a ton of product histories in Shopify and cross-checking with ShipHero, I checked Akikumo and saw the inventory spike right away. This would have taken me some time to investigate and analyze, but now its turned into a quick check. The biggest thing is you can trust what you’re looking at. It’s your real store data. No wondering if something’s off. Everything’s just clear. When you’re running lean and juggling drops, promos, and collections, that kind of clarity makes a big difference.

I’ve enjoyed using Akikumo. It surfaced issues I wouldn’t have caught quickly on my own, like products getting paid traffic while out of stock, unpublished inventory with revenue potential, and inconsistencies across the catalog. For a unique business model like mine, it’s also been helpful in gauging continued demand for sold-out styles. As someone who’s spent years in merchandising and e-commerce, what stood out is how clearly it highlights where revenue opportunities are being missed.

We’ve been using Akikumo for a few months and it’s been a huge help keeping our collections organized and sales-focused. It flags products that are missing from the site or underperforming, and helps us sort collections by what’s actually driving revenue. The “missed revenue” alerts and clean reporting make it easy to take action quickly without spending hours in spreadsheets. Highly recommend for lean teams trying to stay on top of merchandising without extra headcount! Plus, they are such a great team to work with!!